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A Potential Unfulfilled

In: Business and Management

Submitted By waykm
Words 1023
Pages 5
The world is committed to the pursuit of long term business success both by example and by creation of business products and solutions.

IBM’s Virtual World initiative has received much academic attention. Dodgson, Gann & Phillips (Organization Science, Online, Feb. 2013) concluded as late as Feb., 2013, that it was good for Meetings, Rehearsals and Brain-storming. Press reports reveal out of 400000+ IBMers about 5000 use Virtual Worlds. In other words it does not establish a culture for Organizational Learning (OL). Such a culture is essential to sustain the pursuit of success for the following reasons:

• A learning culture is needed to overcome human Folly that is endemic in human nature and undermines judgment. See paper on Systems Thinking and Organizational Learning presented by Senge and Sterman at the Conference on Transforming Organizations, Sloan School of Management, MIT, May, 1990. Specifically, they have said: “For systems theorists, the source of poor performance, organizational failure, and inability to adapt is often to be found in the limited cognitive skills and capabilities of individuals compared to the complexities of the systems they are called upon to manage. A vast body of experimental work demonstrates that individuals make significant, systematic errors in diverse problems of judgment and choice. Training and repeated experience often do not help. Market mechanisms and financial incentives do not eliminate the errors.” They go on to say “Regardless of the tools employed the most important result of the mapping stage is to uncover critical assumptions and set the stage for challenging them”. This and subsequent statements emphasize success lies in emerging the Reality or Truth as stated by Senge later in his book “The Fifth Discipline”. York & Nicolaides echo this argumet in their paper in Human Resource Development & Review (May, 2012)…...

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