Free Essay

Akash

In: Business and Management

Submitted By akash1234567890
Words 3115
Pages 13
Contents Introduction 2 LO1. Understand the importance of cost, volume and profit for management decision making in the travel and tourism 2 1.1 Importance of Cost and Volume 2 1.2 Pricing Methods 4 1.3 Factors Affecting Profit 5 LO2. Understand the use of management accounting information as a decision making tool in travel and tourism businesses 7 2.1 Types of Management Accounting Information 7 2.2 Decision Making Tool 8 LO3. Be able to interpret financial accounts to assist decision making in travel and tourism businesses 10 3.1 Interpret Financial Accounts 10 LO4. Understand sources and distribution of funding for public and non-public tourism development 12 4.1 Sources of Funding 12 Conclusion 14 References 15

Figure 1: Costs Classification 3 Figure 2: Accounting for Travel Companies 7 Figure 3: Management Information for Decision Making 9 Figure 4: Financial Accounts 10 Figure 5: Sources of Finance 12

Introduction
Management decision making is a crucial part for not only regular companies but even for travel and tourism companies. The report here thus highlights and discusses different financial practices as observed and applied at the micro level, i.e. specifically in the travel and tourism industry. The company that has been chosen for analysis and reference study here, is Cox and Kings. Cox and Kings is one of the longest established travel companies around the world. Founded in 1758, the company is headquartered in India and has offices in multiple countries including UK, USA, Singapore and Dubai. Destination management, trade fairs, foreign exchange and business travel are some of the key services offered by the company (Cox & Kings, 2014).
LO1. Understand the importance of cost, volume and profit for management decision making in the travel and tourism
1.1 Importance of Cost and Volume
Costs are the overall expenses that are incurred during carrying out any given activity or task. A company operating in the travel and tourism sector, such as Cox & Kings incurs several costs, which include direct as well as indirect costs. These costs can be further classified as fixed or variable costs. Fixed costs are the costs that remain the same with the volume and variable costs are the costs that change with changes taking place in the volume (Lee and Cunningham, 2001). Costs and volume hence play an extremely important role in the financial management of the travel and tourism businesses because the companies can determine their break-even point on its basis. The costs help companies like Cox & Kings in ascertaining the costs they are incurring with each product and can determine the number of units that need to be sold to not make losses (Gillen and Morrison, 2003).

Figure 1: Costs Classification
For example, if Cox & Kings is organizing a tour, the total costs would be the fixed costs such as the fixed costs of hotels, transport vehicle etc. while the variable costs would change with the number of people using the tour. Hence, Cox & Kings needs to decide the minimum number of people it needs to take in the tour to not make losses or break even. Also, as the volume increases, overall costs go down because of economies of scale. Even the allocation and apportionment of costs need to be done, which help in ensuring that the finances of the company are easily managed (Alford, 2005). Hence, cost and volume are crucial for the financial management of the travel and tourism businesses because they help the organizations in managing their working capital, assts and overall profits and gains obtained from their operations.

1.2 Pricing Methods
There are several pricing methods that can be used in the travel and tourism sector. These pricing methods help in basing prices on different factors to ensure profits. Some of the commonly used pricing methods are discussed below. * Cost-Plus Pricing: Also known as mark-up costing, the pricing strategy calculates the cost of a particular product and adds a mark-up percentage to the costs to obtain the final price. The method is extremely simple to implement and makes sure that a company makes profits. Companies in the travel and tourism sector like Cox & Kings can calculate the per person cost of a tour and can add a percentage of mark up and offer the tour at that price to the customers (Middleton and Clark, 2012). * Penetration pricing: Penetration pricing is a special pricing strategy adopted by the companies in the travel and tourism sector, wherein the companies select a low entry price in order to attract larger number of customers. When Cox & Kings offers tour packages at lower rates, the volume of people buying these tour packages increases and hence the company makes profit because of economies of scale (Evans et al. 2003). * Market-Led pricing: Companies using this pricing strategy base their prices on the basis of the prices offered by the competitors. Cox & Kings can offer tour packages at the rates offered by its competitors, like Thomas Cook if it adopts the market led pricing strategy (Evans et al. 2003). * Marginal Cost Pricing: Marginal cost pricing is based on the additional costs incurred by the company due to addition of one unit. Companies in travel and tourism sector analyze the increase in costs due to the addition of one person or one unit and hence base their prices on these costs for effectively making profits (O’Connor, 2003).
Thus as observed there are multiple pricing strategies that can be used and adopted by the companies and businesses operating in the travel and tourism sector. It is important for a company to choose the most appropriate pricing strategy because that would allow it to attract more customers and increase its profits. The companies need to increase their volumes of sales while keeping their costs nominal because high sales mean that the costs for the company would go down. Hence, the choice of appropriate pricing strategy is crucial and extremely important for a company.
1.3 Factors Affecting Profit
The main aim of any business, irrespective of the sector it is operating in is to make profits. The profits of a company depend on various different factors. Some of the main factors that affect the profits made by companies in the travel and tourism sector are discussed below.
Seasonal and Periodic Changes
Tourism is one industry, which is highly seasonal in nature. While holiday seasons usually witness high demand, it is difficult to predict and forecast demand in other seasons. These seasonal and periodic changes have significant impact on the profits of tourism companies because the companies tend to increase their prices during the high demand seasons (de Freitas, 2003).
Political and social Environment
The political and social environment in different countries also affects the profits of companies. For example, Cox & Kings organizes tours for different parts of the world and the costs it incurs for different cities and countries would highly depend on the tariffs charged there according to the political and social scenarios in those countries. Hence, these costs would affect the final profits of the firm (Krippendorf, 1982).
Current Trends
The latest trends in the travel and tourism sector also have significant impacts on the profits made by the companies. Trends affect the destinations people chose to travel to and also affect the duration etc. and hence the profits of the company get affected (de Freitas, 2003).

Planning and Staff
Planning and staff of the companies in the travel and tourism sector also affect their profits. For example, Cox & Kings needs to plan its tours and trips well for making higher profits and the staff makes significant contribution towards the same (Wu, 2004).
Hence, these are some of the main factors that affect the profits of companies in travel and tourism sector.

LO2. Understand the use of management accounting information as a decision making tool in travel and tourism businesses
2.1 Types of Management Accounting Information
The travel and tourism businesses like Cox & Kings need to make several decisions regarding their day to day activities and overall business strategies and hence make use of different management accounting information to make these decisions. Different types of management accounting information used by the travel and tourism companies are discussed below.

Figure 2: Accounting for Travel Companies
Financial Statements
Financial statements are nothing but records that highlight and present the financial activities of a business entity as observed over a period of time. Financial statements are extremely useful for businesses like Cox & Kings because they provide details of the cash flows, income and assets of the company. Companies can make operational decisions based on these financial statements by identifying and improving weak areas for better income and higher profits (Cunningham, 1992).
Budgets
Budgets are the forecasted financial plans that express the targets that a company wishes or aims at achieving in a given time period. Budgets are extremely useful travel and tourism companies because they can set expectations and define goals and objectives for themselves and then modify their activities in order to achieve those targets. Controlling operations and managing effective communication in the organization are also some of the added advantages of using budgets (Harris and Brown, 1998).
Variance Analysis
The companies in the travel and tourism sector also make use of variance analysis information for making financial decisions. Variance analysis demonstrates the difference that exists in the actual and budgeted performance of the company. This helps the company in identifying problem areas and making improvements for the future (Harris and Brown, 1998).
Forecasts
Forecasts are the future estimates that are predicted on the basis of different current and historical factors. Travel companies like Cox and Kings use forecast information for not only determining the future demand for different products but can also use the same for estimating and forecasting the change in costs and prices. This helps in better planning and operational control and management of the firm (Cunningham, 1992).
2.2 Decision Making Tool
Management accounting is nothing but the process of providing relevant accounting and financial information to the managers to facilitate decision making regarding day to day businesses and overall strategies. The management accounting information obtained from different sources as discussed above can be used as decision making tool. The various ways in which this information can be used for making decisions are discussed below.

Figure 3: Management Information for Decision Making * The management accounting information helps companies in comparing trends and forecasting. Companies can compare trends observed in the future and the trends that are expected in the future and can plan their actions and operations accordingly (Evans et al. 2003). * The management accounting information can also help companies in raising capital because it would allow the company to determine if it needs additional capital and the time period for which it would require. * Decisions regarding the introduction of new products and services in the market also become simpler with the help of the management accounting information because the companies can identify the products and services that have given or can provide higher profits or benefits (Hansen et al. 2009). * The companies can also form strategies to overcome the current and existing issues if any and can select options that are financially and operationally more feasible (Evans et al. 2003). * The management accounting information obtained as discussed earlier also helps companies in meeting the decided budgets and objectives (Hansen et al. 2009).
Thus, it is evident that the management accounting information plays extremely crucial role for the companies operating in the travel and tourism sector. Cox & Kings can evaluate all the information and can then decide on the different strategies it aims at adopting with respect to the packages it wishes to offer to the customers and the budgets it needs to form for the future.
LO3. Be able to interpret financial accounts to assist decision making in travel and tourism businesses
3.1 Interpret Financial Accounts
Financial accounts refer to the statements that help in the classification, measurement and analysis of different financial information, as well as the transactions. Financial accounts are extremely important for all organizations because they help in providing a financial overview of the company (Bushman and Smith, 2001). Different financial accounts of a travel and tourism company that needs to be evaluated and interpreted are discussed below.

Figure 4: Financial Accounts
Profit and Loss account: The profit and loss account of a travel company provides an overview of the income made by the company in a given period of time. It records all the expenses and income of the company and shows how well a company has performed during a time period (Bushman and Smith, 2001).
Balance sheet: balance sheet is yet another important financial account of a travel company. It shows total worth of a company at a given time. The balance sheet of Cox and Kings for the year 2013 highlights that the company had total assets worth Rs. 202, 624 lacs as of 31st March 2013 (Annual Report, 2013).
Cash Flow statement: Cash flow statement highlights the total cash inflows as well as outflows as observed during a given time period. As cash is one of the most important assets of a company, the cash flow statements explain if the company has made positive or negative cash flows (Hung, 2000).
These accounts are generally presented in the annual reports prepared by the companies, which also contain special notes to the statements that explain the way different figures have been treated and calculated in the financial statements. Ratio analysis is one of the most commonly used methods of interpreting and analyzing these financial statements. Ratio analysis includes calculation of different ratios that highlight the liquidity, efficiency and even profitability of a company (Vogel, 2012). Ratio analysis also allows a company to compare its performance against its competitor and to compare its own performance over a period of time. Some of the commonly used ratios for interpreting financial statements are current ratio, return on capital employed, gross profit margin, capital gearing etc.

LO4. Understand sources and distribution of funding for public and non-public tourism development
4.1 Sources of Funding
Tourism companies require additional capital in order to fund its capital projects. There are several sources from where these companies can obtain funding. These sources can be either long term or short term in nature. The financing options can be classified according to the source, i.e. external and internal. Different financing options that can be used by a travel and tourism company like Cox & Kings are discussed below.

Figure 5: Sources of Finance
External Sources: These are the sources external to a company or business.
Long Term external sources: * Ordinary and Preference Shares: Companies can issue ordinary and preference shares to its shareholders and investors for raising finance. Ordinary shares pay dividends depending on company’s profits but preference shares pay fixed dividends. Though there are no costs involved in obtaining funds, dividends need to be paid to the investors (Vogel, 2012). * Term Loans: Companies can take term loans from banks or lenders at certain interest rate. Though it is easy to obtain, it requires additional interest costs, thus making the amount to be paid higher. It also adds to the debt side of the financial statements of the company (Swarbrooke and Horner, 2001). * Hire Purchase: Hire purchase is used by a company while purchasing an asset. For example, if Cox and Kings wishes to purchase an aircraft, it can pay an initial deposit at the time of purchase and the rest of the money is paid in installments over a period of time (Vogel, 2012).
Short Term external Sources: * Overdrafts: Bank overdrafts are excellent way of obtaining short term financing from an external source. The companies can withdraw amount higher than its existing balance at a fixed interest rate. This source is suitable only for short term because the interest rates charged are very high (Swarbrooke and Horner, 2001).
Internal Sources: These are the sources internal to a company.
Long Term Internal Sources: * Retained Profits: Retained profits refer to the part of the previous year’s profits that is used for funding a project. The biggest advantage of using retained profits is that there are no additional costs associated with it and does not increase debt side of company (Vogel, 2012).
Short Term Internal Sources: * Delayed Payments to Creditors: Companies can delay the payments to be made to their creditors, which helps them in retaining a part of the profits. Though there are no additional costs involved, this can spoil the reputation of a company if done regularly (Swarbrooke and Horner, 2001). * Tighter conditions for Debtors: Companies can ensure that they receive money from their debtors in short period of time because that would give them higher liquidity for better operations. * Reduced stock levels: Travel companies must try to sell their products and packages as soon as possible because reduced stock levels would increase their profits and would allow them to earn higher profits (Swarbrooke and Horner, 2001).

Conclusion
The report demonstrated the way travel and tourism companies need to manage their financial information and finances for improving their operations and overall profits. As observed, it has been shown that the financial statements and the factors affecting profits of the tour and travel companies slightly differ from other companies and hence it is extremely important for them to manage and plan their finances accordingly to ensure higher profits and lower costs.

References
Alford, P. (2005), a Framework for Mapping and Evaluating Business Process Costs in the Tourism Industry Supply Chain, Information and Communication Technologies in Tourism, 125-136
Annual Report (2013), Cox & Kings Annual Report [online] at http://www.coxandkings.com/downloads/investor-relations/annual-report-2013.pdf, accessed on June 10, 2014
Bushman, R.M. and Smith, A.J.(2001), Financial accounting information and corporate governance, Journal of Accounting and Economics, 32(1-3), 237-333
Cox and Kings (2014), About Us [Online] at http://www.coxandkings.com/about-us/index.shtml, accessed on June 10, 2014
Cunningham, G.M. (1992), Management Control and Accounting Systems under a Competitive Strategy, Accounting, Auditing & Accountability Journal, Vol. 5 Iss: 2
De Freitas, C.R.(2003), Tourism climatology: evaluating environmental information for decision making and business planning in the recreation and tourism sector, International Journal of Biometeorology, 48(1), 45-54
Evans, N., Campbell, D. and Stonehouse, G. (2003), Strategic Management for Travel and Tourism, Elseiver Science
Gillen, D. and Morrison, W. (2003), Bundling, integration and the delivered price of air travel: are low cost carriers full service competitors?, Journal of Air Transport Management, 9(1), 15-23…...

Similar Documents

Free Essay

Akash

...Central Interest Subsidy Scheme on Education Loan 1.Objective of Scheme: Ministry of HRD (MoHRD), Government of India (GoI), has formulated the Central Interest Subsidy Scheme with an objective to provide full interest subsidy for the period of moratorium on Education Loan to the students from Economically Weaker Section (EWS) with a total parental income upper limit of Rs. 4.50 lacs p.a. for pursuing approved technical/professional courses in India after class XII. The MoHRD has appointed Canara Bank as Nodal Bank for the scheme. 2. Features of the Scheme: Sr. Features No. 1 Target clientele Details • Students from Economically Weaker Sections (EWS) with a parental upper income limit of Rs. 4.50 lacs per annum • Admitted to approved technical/professional courses in India after class XII. • Students from Economically Weaker Sections (EWS) with a parental upper income limit of Rs. 4.50 lacs per annum. As per scheme, the income documents of parents will be certified by designated authority/ authorities appointed by District Level Consultative Committee (DLCC) at the district / sub – district / Block etc. level. The Branches / RACs have to contact their respective DLCC to obtain the list of such delegated authorities. • Admission to approved technical/professional courses in India after class XII in India in Educational Institutions established by Acts of Parliament, other institutions recognized by the concerned statutory bodies, Indian Institutes of Management (IIMs) and......

Words: 676 - Pages: 3

Free Essay

Nothing

... Term Paper Synopsis On The Topic:- Shell for LINUX (Details of specifications & services of different old & new shell interfaces of Linux) Submitted to: - Submitted by:- Mr. Akash Bharadwaj Deepak Gautam 11010183 K2R21- A 08 MCA-M.tech (cse) What is shell an introduction? The shell sits between you and the operating system, acting as a command interpreter. It reads your terminal input and translates the commands into actions taken by the system. The shell is analogous to command.com in DOS. When you log into the system you are given a default shell. When the shell starts up it reads its startup files and may set environment variables, command search paths, and command aliases, and executes any commands specified in these files. The original shell was the Bourne shell, sh. Every UNIX platform will either have the Bourne shell, or a Bourne compatible shell available. The default prompt for the Bourne shell is $ (or #, for the root user). Another popular shell is C Shell. The default prompt for the C shell is %. Shell script Normally shells are interactive. It means shell accept command from you (via keyboard) and execute them. But if you use command one by one (sequence of 'n' number of commands) , the you can store this sequence of command to text file and tell the......

Words: 581 - Pages: 3

Premium Essay

Research

...The book is a debut work in fiction. The book is a collection of three short stories having a diverse theme. Each story has a massage which is conveyed in a subtle manner through the stories. Summery: The three stories 'Sandy and Pearl', 'A Fine Line' and 'Peetam' have different storylines about different protagonists set in different situations of human life. First one talks about problem faced by the two friend-two women Sneha and Sandy. Snaha marries with satish who wants a baby boy to grow their family.He kills a female foetus because it’s a baby girl. They are ridiculed by their family and society.They choose courageous path in their life. In second story Mythili is a girl who falls in a love with Akash when she meets him. Her dreamland shatters when she finds that Akash is already engaged to be married to another girl. Few years later, when she meets him again she repeats the same mistake of loving him. In third story, Ishwak is 13 years old boy lost his parents due to car accident. Later , he was sent to the his grandfather at small village. Strange and mysterious things starts happening after his arrival. Evaluation: As the author rightly puts it, “Green symbolises life and the stories represent different perspectives in life”. The auther’s capability to build up thoughts, detail out every visualization and pack up the endings powerfully is truly a natural skill. Conclusion: The book Three Shades of Green has a little loose literary edge in terms of the shaky......

Words: 291 - Pages: 2

Free Essay

Aakash Tablet

...Intro-200/300 akash ki marketing strategy ka intro Promotional plan1500/marketing strategy 300 conclusion Indian has skipped yet another due date for the release of much-hyped globe's most affordable item PC - Aakash 2 - the desire venture of human resources growth reverend Kapil Sibal, even as the hang on carries on for the nation's 220 thousand learners. In April, Sibal had created a dedication that the product would be ready by end of May. Priced at about Rs 2,276, Sibal had placed the new and enhanced edition of Aakash as an academic aid for Native indian learners. He had also reiterated in the Lok Sabha that the govt is operating on an enhanced item after the first one turned out to be a wet squib due to low power supply lifespan and slowly processer speed. An email question to the minister's office on position of Aakash 2 stayed un answered. But authorities operating on the venture informed ET on the situation of privacy that the pills and associated applications are being examined at the Native indian Institution of Technological innovation in Mumbai. Amidst much excitement, Sibal had first discussed the item truly. The plan then was to make a cheap laptop available to academic institutions by Jan 2011, but that was not to be as HCL Infosystems, the company that had been shortened to produce, supported out. Consequently, in Feb, the govt chosen Canada-based Datawind for the $35-tablet venture. Indian Institution for Technological innovation,......

Words: 505 - Pages: 3

Premium Essay

Business Idea

...Entrepreneurial Finance Business Idea and Plan Submitted by: Akash soni Under guindance of: Prof.snehal desai Business Idea Idea name: Movers and packers Why this idea: Moving to a new house always sounds good to most of the people. But when it comes to pack the household things, people starts getting nightmares. It is a big headache. Uniqeness of this idea: Having a group of few friends will be more helpful in this as shifting the heavy goods might not be possible for a single person so this idea can be used. Cap-ex and op-ex As the firm is transportation based firm a mini truck is required to be purchased in starting as the transactions will be less. And for more heavy goods big truck can be rented if required. Also an office is required to be rented and employees are also to be kept. Thus an estimate of all expenses is made in the below list. Initial Capital expenditure: Truck (Ashok Leyland Ecomet 1012 L) 9,77,000 Mini-truck (Mahindra maximo) 3,42,000 Furniture 61,000 Total 13,70,000 Operating expenditure: (Annual) Office rent 15,000 Salaries to employees (2+3=5) ...

Words: 1419 - Pages: 6

Premium Essay

Seminar Topics

...Title Bio degradable composite material lift me Functionally graded composites NON DESTRUCTIVE TEST FABRICATION AND CHARACTERIZATION OF COMPOSITE A object oriented approach for vehicle simulation AUTOMATED ACUPRESSURE CHAIR PREPARATION & CHARACTERIZATION OF AL-5083 ALLOY COMPOSITES FLOATING ROTORS DISC BRAKING SYSTEM FOR commericial bikes Girish Sanjay STUDY AND OPTIMIZATION OF A PV PANEL Ranjit Simulation and evaluation of complex dielectric properties of composite materials AJAYRAJSINH B JHALA NANOBOTS (NANOTECHNOLOGY ROBOTS) Chetan Gaur FEA ANALYSIS OF FORMULA SAE (FSAE) CHASSIS SANDEEP MAUT Floating wind turbines Hardik Vora FACTORY AUTOMATION Pooja Maragi ROBOT BASED FOUNDRY AUTOMATION Santosh Parsekar Automated food cooking machine Akash shanbhag A brief review on work methodolgy-concurrent engineering MEHUL THAKAR Work place organisation using 5S Ketan R Patil FLEXIBLE MANUFACTURING SYSTEM Abhishek Joshi ZERO EMISSION ENGINE Abhay p pai HCNG and biodiesal operated dual fuel engine Abhishek. R. Kulkarni Advances in Hybrid Technology Pavan m jhakkapanavar Turbocharging and supercharging of super engine Pratik Ramdas Nayak Adiabatic engine Eshank.D.Doijode EXPERIMENTAL STUDIES ON MANIFOLD INJECTED JEEVAN . M COMPRESSED AIR HYBRID ENGINE Anil G Kakhandki BIODIESEL FUELLED COMMON RAIL DIESEL ENGINES SAMEER KULKARNI ALTERNATIVE FUELS FOR IC ENGINES Sagar kulkarni Multiwalled carbon nanotubes blended water Ajinkya Murkute AQUA SILENCER – A NOISE AND EMISSION CONTROLLER......

Words: 293 - Pages: 2

Premium Essay

Customer Perception Towards Internet Banking

...technology plays a major role in shaping industries all over the world obviously banks reply heavily on IT in conducting their business and spend huge amounts of money on such technology to reduce operation costs and gain the competitive advantage over their rivals by offering customer s better services through ATM machines .telephone banking (mobile banking), net banking and more Evidently in the last decades in internet banking. It started with the computerization of braches and then expanded to channels like ATM, Net banking, phone banking, mobile banking etc., as any bank customer will testify the banking industry has dramatically changed the standards of delivery over the past two decades. Review of literature Mahesh and Dr. S.B. Akash (2009) both researchers opened that information technology plays a vital role in order to develop information collection system, storage, processing and transmission and distribution etc. And it was regard as the main driving forces for the changes in banking industry. The banking environment radically changed since the 1930’s, in particularly the development of information technology and it facilitates banking industry to increases the efficiency of banking service and decreases the cost of banking operations. Scope of the Study The scope of the study is restricted to shivamogga city. The study was related to customer perception towards internet banking than the study was fully depending on the information of primary and......

Words: 598 - Pages: 3

Premium Essay

Construction of Loop (Saidabad Side) of Khilgaon Flyover Project

...Project Summary of Construction of Loop (Saidabad Side) of Khilgaon Flyover Project Course Name: International Project Management Course Code: IB-509 Submitted To: Suborna Barua, Assistant Professor, Department of International Business, University of Dhaka Submitted By: Sl. No | Name | Roll No. | 01. | H. M. Rubayyiat Quayyum | 20 | 02. | Md. Mizanur Rahman | 31 | 03. | Md. Sajib Hossain | 32 | 04. | Md. Alauddin Akash | 34 | MBA 6th Batch Department Of International Business University of Dhaka Date: May 27, 2014 Construction of Loop (Saidabad Side) of Khilgaon Flyover Project * Summary of needs and request for action: The government undertook a number of remedial measures to address the public sufferings caused by intolerable traffic congestions in Dhaka city. As a part of the total initiatives to improve the traffic situation in Dhaka the then government approved the Khilgaon Flyover project in the ECNEC meeting on 09/02/2000. Accordingly LGED constructed the flyover which was opened for traffic from March 2005. However, the implementation was not done as per original plan/design because the subsequent government (2001-2006) dropped one of the important loops (Saidabad side) from the project. This has seriously constrained the objectives and expected benefits of the flyover as originally planned. Till now the large volume of traffic coming from Progoti Sarani and eastern part of the city (Mothertek, Kadamtali, Basabo, Shepaibag, Meradia, Goran) can not use...

Words: 452 - Pages: 2

Premium Essay

Mis Assignment

...net/akash47/facebook-competitive-advantage-socialnetworking, Facebook Akash Senapaty @ the Asian Institute of Management, Manila, SectionB. 14 Exhibits 6: User Engagement Mapping & Facebook Revenue Exhibits 7: Facebook Competency Ladder & PEST Analysis Exhibits taken from http://www.slideshare.net/akash47/facebook-competitive-advantage-socialnetworking, Facebook Akash Senapaty @ the Asian Institute of Management, Manila, SectionB. 15 Reference: 1. http://www.web-strategist.com/blog/category/facebook-strategy/ Archive for “Facebook Strategy” Category (Assessed on March 2012) 2. http://www.sramanamitra.com/2011/01/12/facebooks-strategy-in-perspective/ Facebook’s Strategy In Perspective (Assessed on March 2012) 3. http://www.davechaffey.com/E-commerce-Internet-marketing-casestudies/facebook-case-study/ Facebook case study – marketing on Facebook (Assessed on February 2012) 4. http://en.wikipedia.org/wiki/Criticism_of_Facebook?utm_source=twitterfeed&utm_ medium=twitter Criticism of Facebook (Assessed on February 2012) 5. http://tapuniversity.com/2011/03/22/business-analysis-technique-32-swot-analysis/ Business Analysis Technique #32 SWOT Analysis (Assessed on March 2012) 6. http://tobysba.wordpress.com/2011/01/06/swot-analysis/ SWOT Analysis (Assessed on March 2012) 7. http://newsroom.fb.com/content/default.aspx?NewsAreaId=138 Newsroom (Assessed on March 2012) 8. http://www.slideshare.net/akash47/facebook-competitive-advantage-socialnetworking Facebook – Akash......

Words: 2813 - Pages: 12

Premium Essay

Green Makrketing

...BUSINESS RESPONSIBILITIES IN INDIA By SUBHADEEP MUKHERJEE AKASH BHATTACHARYA KOSHYS INSTITUTE OF MANAGEMENT STUDIES Bangalore M.B.A 4TH SEMESTER EMAIL ID- subhadeepm@yahoo.in akashbh89@yahoo.com MOBILE NO : 8892722750, 8892722760 Paper to be presented at the COGNIZANCE 2013 conducted by Indian Institute of Technology , Roorkee , on 22nd to 24rth March 2013. SUBHADEEP MUKHERJEE AKASH BHATTACHARYA M.B.A 4th SEMESTER M.B.A 4th SEMESTER KOSHYS INSTITUTE OF MANGEMENT STUDIES NO-31/1 , HENNUR BAGALUR ROAD KADUSONNAPPANAHALLI , KANNUR POST, BANGALORE – 562149, KARNATAKA Email- akashbh89@yahoo.com , subhadeepm@yahoo.in Mobile No- 8892722750 , 8892722760 Social, Environmental and Economic responsibilities of Business in India Abstract :- This paper focuses on business social responsibility by small businesses in small towns. We use the term “business social responsibility” instead of the more common term, “corporate social responsibility,” in order to expand the frame of reference to all for-profit businesses, not only corporations. The paper is organized as follows. We begin by explaining why small businesses and small towns are important for business social responsibility. We develop a conceptual framework as a way to......

Words: 417 - Pages: 2

Free Essay

Business

...Today that “I was made in Syria. I have to live in Syria and die in Syria”. The protests multiplied as the repression continued and Assad’s army answered by opening fire against the demonstrators, Violence escalated and so did the number of deaths, According to BBC , By June 2013, the UN said 90,000 people had been killed in the conflict. However, by August 2014 that figure had more than doubled to 191,000. Lastly, triggered by the civil war in Syria, The Syrian refugee crisis is one of the largest human tragedies since World War II.According to the United Nations Refugee Agency, the constant political unrest have forced about 11 million people to flee from their home. When BBC asked to the citizens how they lived in Syria, Mariam Akash, whos husband died from a sniper shot said “we’re just living on the edge of life, were always nervous, were always afraid”. Many have taken desperate measures to flee by land and sea in the darkness of the night with the moonlight being the only guide showing them the way and numerous tragedies have occurred while d oing so. Onepicture that took the internet by storm of the Syrian refugee crisis and emphasized on its severity was this 3 year old little Kurdish boy who drowned and was found on the shore of a Turkish beach. Although this was one of the first pictures which created a global outcry and made the world realise the severity of the crisis, it isn’t the last. As of yesterday, Jazeera News has reported that more than 70......

Words: 737 - Pages: 3

Free Essay

Enigma of Joy, Wrong Conception About American Life and Hard Work

...past. Majority of Indians don’t even know how different their country could be if they drive a few hundred miles from where they live. But everyone as an individual have the same opinion I had about the American culture which in fact resides thousands of miles away from them. Hollywood made the people believe in the wrong conception of American life and too such an extent that now Indians feel awkward to accept when they get acquainted true facts. It is claimed that hard work is the key to success. As Colin Powell quoted “There are no secrets to success. It is the result of preparation, hard work, and learning from failure.” When the Indian government opened the market for multi-national firms for investment something miraculous happened. Akash Kapur, a New York Times journalist, in his article “How India Became America,” writes it this way, “The India I grew up in was dull, isolated and with limited opportunity… Now it is infused with an energy, a can-do ambition and an entrepreneurial spirit that I can only describe as distinctly American”. American businesses brought with them the knowledge, money and teachings from failure, but most importantly hard work. Thomas L. Friedman in his essay “It’s a Flat World, After All” quotes, “India got a free ride”, meaning Indian youth and local entrepreneurs which turned the tables for Indian economy learned from the challenges and failures that American entrepreneurs especially in Technology sector had to face when they started......

Words: 1674 - Pages: 7

Free Essay

Week 3

...Nicholas Carr AKASH GOUD GUNDLAPALLI Wilmington University Nicholas Carr is a technology writer whose acclaimed works have led him to be a finalist for the Pulitzer Prize in 2011 and also have been bestsellers. His writings examine the fusion of both culture and technology genres. Some of his works include The Glass Cage: How Our Computers Are Changing us (2011),   The Big Switch: Rewiring the World, from Edison to Google (2008), Does IT Matter? (2004). Many of which most have been translated into more than 25 languages. Does IT Matter is considered as a book that changes the thoughts of a individual about technology and its strategies. It details how innovative, monetary, and aggressive powers are joining to change the information technology and the innovation it plays in business, with significant ramifications for information technology administration and speculation and additionally system and association. IT is seen as the most recent in a progression of extensively embraced advancements that have reshaped industry in the course of recent hundreds of years from the flow to the broadcast and the phone to the electric generator and the interior ignition motor. For a brief period, as they were being incorporated with the framework of business, every one of these advancements opened open doors for forward-looking organizations to increase genuine points of interest. Be that as it may, their accessibility expanded and their cost diminished as they got to be pervasive.......

Words: 472 - Pages: 2

Premium Essay

Management

...sincerity will contribute the best to gain its desirable goals and want to be a result orientated personality who likes to pursue corporate success through a team based management approach. * EDUCATIONAL QUALIFICATIONS Name of Examination | Year of Passing | Board/University/ Institute | Obtained Division/Class/Grade | Diploma in Computer Engineer | 2009 | Technical Education Board | 3.19 | S.S.C | 2005 | Barisal Board | 4.69 | Professional Training Courses Name of the Training Course | Duration/Date | Name of the Institute | Headwear Course | Sep 11,2008-Dec 11,2008 | WAAP IT &TELECOM SYSTEM88,East Tejturi Bazar,Tejgon, Dhaka -1215.Akash Nila,(3rd Floor) | Networking (Windows Server 2003) | Sep 11,2008-Dec 11,2008 | WAAP IT &TELECOM SYSTEM88,East Tejturi Bazar,Tejgon, Dhaka -1215.Akash Nila,(3rd Floor) | LANGUAGE SKILL * English (Fluent in Reading, Writing and good in Speaking) & Fluent in Bengali as mother tongue * * CURRICULUM VITAE OF RONI DAS COMPUTER SKILL Operating System: Windows 95/98/XP/2000/7 (Professional/2003 Server/NT). Office Applications: Microsoft Office 97/2000/2003/XP/7. Programming Languages: C++, Visual Basic. Database: Microsoft Access, Microsoft SQL Server. Networking: Windows 2003 Server. Graphics & Design: Adobe Photoshop, Adobe Illustrator, Macromedia Flash, Macromedia Dreamweaver. Setup Package: Install Shield, Setup Factory, Install Anywhere. Good......

Words: 523 - Pages: 3

Premium Essay

Sxnueuc

...the Award of degree of Bachelor of Business Administration 20009-2012 Submitted by Guided by Akash Mittal Ms. Aarushi Malhotra BHARATI VIDYAPEETH UNIVERSITY INSTITUTE OF MANAGEMENT & RESEARCH, NEW DELHI An ISO 9001:2008 Certified Institute NAAC Accredited Grade “A” University Ranked in Top 50 B-schools in India By Business India A* - National Level, A** - State Level Recipient of B-school leadership award from Star News Certificate of Originality This is to certify that the project report entitled “Channel Distibution of Aviva Insurance Co. Ltd.” submitted to Bharati Vidyapeeth University in partial fulfillment of the requirement for the award of Bachelor of Business Administration is an original work carried out by Mr. Akash Mittal under the guidance of Ms.Aarushi Malhotra. The matter embodied in this project is a genuine work done by Akash Mittal to the best of my knowledge and belief and has been submitted neither to this University nor to any other University for the fulfillment of the requirement of the course of study. Signature of the Student Signature of the Guide Designation Certificate This is to certify that the Project entitled “Channel Distibution of Aviva Insurance Co. Ltd.” is an academic work done by Akash Mittal submitted in the partial fulfillment of the requirement for the award of the Degree of Course from......

Words: 652 - Pages: 3

Ishqbaaz 8th October 2018 Episode Watch Online | T.ヨシザウルス・ムンチャクッパス | Cut The Rope