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The Analysis of Bayer’s Sustainability Report
Nowadays it is becoming accepted that entities also have responsibilities to a broader group of stakeholders (e.g. local communities, customers, employees, government and even future generations) compared to the traditionally business corporations just perceived to be responsible for their financial performance and that the principal shareholders were the owners. Most of the companies now being held responsible for their social and environmental as well as their financial performance.
This paper has been treated with an in-depth analysis of Bayer’s sustainability report. Firstly, a briefly introduction of Bayer would be presented, including the organization’s business, its mission and objectives and states how these are related with their social and environmental goals. In addition, based on the information in the annual report provided to select three unique initiatives that are crucial to the core business, then evaluate each point respectively. What’s more, each of them related to the company’s performance would be assessed. Finally, the project sought to recommend possible improvements in the initiatives chosen in terms of the form and the content of the element discussed. Other good performance indicators compared to Bayer’s performance used by competitors would be listed as well.
Case Study
Bayer is a Life Science enterprise with a more than one hundred and fifty years histories and core competencies in the areas of health care and agriculture. They develop new molecules for use in innovative products and solutions to improve the health of humans, animals and plants.

The mission of the company is “Bayer: Science For A Better Life.” They are represented by the acronym LIFE, which stands for Leader-ship, Integrity, Flexibility and Efficiency.
It could be known from Bayer’s report,…...

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