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Crispin Porter + Bogusky

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Crispin Porter + Bogusky Crispin Porter and Bogusky is a Full service Advertising and Digital Agency that does Advertising work all over the world. They have huge customer including Microsoft, Domino’s Pizza, Old Navy, Best Buy, and Coca Cola Zero. They have taken the digital age of marketing advertising to the next level. Crispin Porter and Bogusky have taken the new approach to digital advertising. Alex Bogusky once said, “Anything and everything is an ad”. I feel he meant this because everywhere you look today you are face with some type of advertising. To take a typical day you wake up and go to the bathroom. All of your products have big bold branded names like Colgate. You turn on the television and the TV has advertisements every five minutes but also the programs advertise products as well. You get in your car and drive to work and the Billboards to other vehicles on the road are advertisements. People put stickers on there vehicles to promote products they prefer and live by. Last but not least you turn on your computer and check your Email, and what do u see but a ton of emails of someone advertising products. Also you go to almost any webpage and there is some type of advertisement there as well too. Crispin Porter and Bogusky use another type where they got young people involved in advertisement against smoking by getting this youths involved because they wanted to not because they were told too. Crispin Porter and Bogusky differentiate itself from other ad agency by focusing highly on customer loyalty and the great message. They have a saying there that they stay until its done and if it is not right, they stop and start over again. Another thing that differentiates them from there competitors is that they realize that everything is a billboard and this type of advertising is the way of the future. When most people thing of an…...

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