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Csr Activities of 5 Companies

In: Business and Management

Submitted By alliswell1811
Words 1188
Pages 5
Infosys Technologies Limited
Infosys is actively involved in various community development programs. Promoted by Infosys Technologies Limited, the Foundation began its work in Karnataka, India, gradually extending its activities to the states of Tamil Nadu, Andhra Pradesh, Maharashtra, Orissa and Punjab. It has successfully implemented projects in four key focus areas such as health care, social rehabilitation and rural upliftment, learning and education, art and culture.
The Education and Research Department (E&R) at Infosys works with employee volunteers on community development projects. Infosys employees actively participate in the welfare of the local community. Their Development Centers (DCs) in India make a difference through several Corporate Social Responsibility (CSR) initiatives. They organize and contribute to welfare programs, especially for underprivileged children. They support the activities of institutes and Non-Government Organizations (NGOs) dedicated to healthcare and education, and campaigns for skills development and community welfare.
They have won 'Computer World Award - 2001'- International Level
'The Economic Times Corporate Citizenship Award,' on behalf of the Infosys Foundation, for outstanding philanthropic work- National Level
Dabur India Ltd
Dabur India Ltd is one of India’s leading FMCG Companies. Dabur is today India’s most trusted name and the world’s largest Ayurvedic and Natural Health Care Company.
At Dabur, commitment to good governance, ethical conduct and social responsibility is core to their way of doing business, and is strongly aligned with their drive to create and increase value for all stakeholders. They define CSR as conducting business in ways that provide social, environmental and economic benefits for the communities and geographies where they operate.
Dabur’s CSR initiatives are driven through Sustainable Development Society or SUNDESH, an outcome of the vision of Dabur India Ltd founder Dr. S.K Burman. Sustainable Development Society (SUNDESH) is the mission of ensuring overall socio-economic development of the rural & urban poor on a sustainable basis, through different participatory and need-based initiatives. It aims to reach out to the weaker and more vulnerable sections - such as women and children, illiterate and unemployed of the society.

Dabur in Nepal has started the project on medicinal plants to provide the modern technology for cultivation of the required medicinal herbs of Himalayas to the farmers. This is the only eco-friendly project of CSR nature in Nepal, this initiative is fully integrated with the company’s business vision.
A state-of-the-art Greenhouse facility has been set up at Banepa, which has the capability to produce 5-6 million saplings of medicinal plants per annum. Besides helping preserve natural resources, this initiative has also gone a long way in generating employment and income for local people and improving the socio-economic conditions of local populace in the Himalayan Kingdom.
A beginning has been made but there still miles to go before the huge disparity is bridged and a better future delivered to both the rural and urban poor.
Hyundai Motor India Foundation (HMIF)
The Corporate Social Responsibility arm of Hyundai Motor India Limited, further reiterated its’ commitment to Tamil Nadu by launching fresh initiatives. HMIF launched two new programs” Project Go Green” and “Adoption of Model Villages”. These two programs are the latest addition to other ongoing projects such as community development, road safety, education and healthcare. HMIF funded directly through Hyundai Motor India Limited (HMIL) through a contribution of Rs 100 for every car sold. HMIF has a batch of 120 Korean Happy Move volunteers, who will be working on upgrading living and sanitation conditions of villages and schools in the various districts of Tamil Nadu.
As a part of HMIF’s ongoing support to education projects, the Foundation undertook the CSR activities like, donation of benches, tables and chairs to government schools across the state and handing out of certificates to the first graduating batch of 50 nursing students who benefitted from the vocation training scheme of the company
Go Green project is an income generating tree planting project with a difference. Undertaken along with TIST, the project envisages distributing one lakh saplings to farmers in a phased manner.
Model Village scheme focuses on sanitation. The villagers will be provided with individual toilets and given lessons in hygiene.
Hyundai Motor India Foundation remain committed to developing the community around them. Every year they add fresh initiatives to their already long list of existing projects while continuing to nurture and expand them. The budgets for these projects are generated through the sale of their cars. Going forward they shall be engaging their customers as well to be part of these efforts.
ADITYA BIRLA GROUP
Before Corporate Social Responsibility found a place in corporate lexicon, it was already textured into our Group's value systems by our founding father Shri G.D Birla,that CSR means investing part of profits beyond business, for the larger good of society. Mr. Aditya Birla, weaved in the concept of 'sustainable livelihood'. In his view, "Give a hungry man fish for a day, he will eat it and the next day, he would be hungry again. Instead if you taught him how to fish, he would be able to feed himself and his family for a lifetime."
Hence footprint of their community work straddles 3,000 villages across the length and breadth of our country. They reach out to more than 7 million people annually. Over 60 per cent of these live below the poverty line and belong to scheduled castes and tribes. The Group spends in excess of Rs.130 crore annually, inclusive of the running of 18 hospitals and 42 schools.
Their rural development activities span five key areas and their single-minded goal here is to help build model villages that can stand on their own feet. Their focus areas are healthcare, education, sustainable livelihood, infrastructure and espousing social causes.
ONGC
ONGC, a major public limited company, is also one of the largest companies in India. In May 2006, ONGC Ltd. (ONGC), a major Indian public sector company in the petroleum industry, received the 'Golden Jubilee Award for Corporate Social Responsibility in Emerging Economies - 2006', at the 7th International Conference on Corporate Governance organized by the World Council for Corporate Governance. Since its inception, ONGC had regularly contributed to various CSR initiatives in the areas of health, education, infrastructure, and culture. In 2003, it decided to allocate 0.75% of its net profit each year for various socio-economic developmental programs undertaken by the company. In 2004, it drafted a Corporate Citizenship Policy - a written guideline which was to provide a direction to the company's CSR initiatives.
With growing globalization, Corporate Social Responsibility (CSR) had been increasing in importance as it helped organizations to improve their relationships with local communities, increase brand value, and build a good corporate image for themselves. Also, the socio-economic developmental activities undertaken by companies increased the purchasing power of the community, leading to an expansion in their market size.
In India, CSR began as a philanthropic activity where organizations contributed to social causes, but it was gaining in importance and becoming an essential activity for business .Also it is appearing that in the future, CSR in India would become more than a voluntary exercise.

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