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Csr Environment

In: Business and Management

Submitted By stefanieyoo
Words 2358
Pages 10
INTRODUCTION Corporate social responsibility (CSR) is an idea that corporations taking some sort of activities with responsibility for society’s benefits to effect their customers, employees, shareholder and environment within their operations. This is a voluntary behavior to improve employees and their families’ quality of life as well as society. Nevertheless, it is not a statutory law that organizations have to comply with. Over the last two decades, the public and the media have increasingly concerned about CSR. Therefore, this has led to more interactions between governments and organizations and society as a whole. In the past, corporations focus on earning profit invariably, “Today, however, businesses must also reflect on the legal, ethical, moral and social consequences of their decisions” (Anderson 15). A growing number of people are keeping a watchful eye on corporations’ background whether it has a contribution to society instead of how much profit they have gained. However, corporate social responsibility has become a significant matter in the international business. The image of corporations depends on how much they take on social responsibilities. E.g. consumers are more likely satisfied with reliable global brands. Similarly, employees are more willing to work for good-welfare companies. “The brand manager uses consumer concern for business responsibility as a means for securing competitive advantage. At the same time a charitable cause receives substantial benefits.” (Smith and Higgins, 2000, P. 309). Hence, nowadays many corporations are making a positive contribution to promote its long-term self-interest and win-win situation. In this paper we will discuss ethical issues in the supply chains of both tea industry and high street clothes industry.

Chapter 1.1 Introduction of tea industry
Tea was originally discovered and used as a medicine…...

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