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Ecom320

In: Business and Management

Submitted By Pneron09
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Assignment 3

Assignment 3 is worth 10% of your final grade, and should be completed after Lesson 11. It has two parts.

• Part A: ten short-answer questions worth a total of 50 marks
• Part B: three case analyses worth a total of 50 marks

Part A: Short-Answer Questions (50 marks total)

Answer each question in one to two paragraphs. (5 marks each)

1. What types of e-payment systems should B2C merchants support?

2. Describe the major issues in fraudulent orders perpetrated against online merchants. What measures and solutions should be implemented to combat these issues?
3. What are digital certificates? What role do they play in ensuring secure communications?
4. What is PKI? Why is it important in e-commerce?
5. What is intellectual property? Why is the copyright of materials on the Internet an important issue?
6. Would you recommend the crowdsourcing model for a clothing design business? Explain why or why not.
7. Why is jurisdiction considered a major legal issue and challenge in e-commerce? Support your answer with examples.
8. Identify the major technical challenges companies face when choosing to pursue an m-commerce strategy.
9. What precautions and measures should home users employ to secure their computers from spyware, hackers, and other online threats and risks?
10. What key factors determine the success of electronic payment methods?

Part B: Case Analyses (50 marks total)

Your analysis of each case should be from two to three paragraphs in length and should not exceed one page for each case.

Case 1 (15 marks)

The Canadian government has legislated the Personal Information Protection and Electronic Documents Act (PIPEDA) to protect any personal information that is collected, used, or disclosed.

a) What type of personal information should be protected? (5 marks)
b) Why is it important to protect this personal…...

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