Premium Essay

Economics 2013 Research Paper on Apple, Inc.

In: Business and Management

Submitted By jckeys17
Words 3988
Pages 16
Economics 2013 Research Paper on Apple Inc.

Introduction

Apple, Inc. (NASDAQ: AAPL) is an American multinational corporation that designs, manufactures, and markets a range of consumer electronics, personal computers, laptops, portable digital music players, media devices, mobile phones, and related software products. The company’s most famous hardware products include the Macintosh line of computers, the iPhone, the iPod, and the new iPad. The software products offered by Apple, Inc. include the Mac OS X operating system; the iOS mobile operating system; the iTunes media browser; the iLife suite of multimedia and creativity software; the iWork suite of productivity software; the Aperture, a professional photography package; Final Cut Studio, a suite of professional audio and film industry software products and Logic Studio, a suite of music production tools. The Company sells its products globally through retail stores, online stores, and third-party cellular network carriers. [1] Currently Apple Inc. has a total of 317 retail stores around the world, including 233 stores in the United States and 84 international stores, along with an online store (www.apple.com) where hardware and software products are sold. [2]

Apple Inc. was established by Steven Jobs, Steven Wozniak, and Ronald Wayne on April 1, 1976 in Cupertino, California, to sell the Apple I personal computer kit. [3] These computers were hand built by Steven Wozniak at the time, and first shown to the public at the Homebrew Computer Club. [4] The company was incorporated January 3, 1977 as Apple Computer, Inc. without Wayne, who sold his share of the company back to Jobs and Wozniak for $800.00. Multi-millionaire Mike Markkula provided essential business expertise and funding of $250,000.00 during the incorporation of Apple. [5]

The Apple II was introduced on April 16, 1977 at…...

Similar Documents

Premium Essay

Economic Analysis of Apple Inc

...ECO320-65: CAPSTONE Economic Analysis of Apple Inc Student 2 Cleary University May 14, 2007 ECO320-65: CAPSTONE Economic Analysis of Apple Inc. Introduction 3 Industry analysis 4 Personal computers 4 Computer software 5 iPod and iTunes 5 Company analysis 7 Apple Computers Inc 7 Apple Inc 8 Innovation 9 Profitability 9 Recommendations 11 Personal computing 11 Conclusions 12 References 13 Appendix 14 Introduction The primary purpose of this report is to execute an economic analysis on Apple Inc. We will review the impacts that the competitive market has had on Apple, since it was founded in 1976. This report will detail how Apple Inc. is both a dire example of the adverse effects of monopolistic competition on a company as other companies into the market; as well as an exceptional example the economic rewards yielded by innovation and brand differentiation within a competitive market. An analysis of Apple Inc would be incomplete without reviewing its past and present competitors. Reviewing these competitors will help the reviewer gain insight into comparative advantages held by other companies and the economic impact this has had on Apple Inc. this report will review the industry as a whole in order to understand the impacts of industry level supply and demand upon Apple Inc. The report will briefly examine the impact of market prices and international trade as an aspect of this report. More importantly, it will review......

Words: 2731 - Pages: 11

Premium Essay

Economics Research Paper

...Research paper 2 Summary of U.S. Economy High unemployment and slow growth are still the dominant features of the US economy. Growth during 2011 has been at a very slow pace, and slightly improved Q4 figures just released are likely due to temporary factors. While there has been real, if modest job growth in each of the last five monthsi, much of the drop in the official unemployment rate is due to unemployed workers giving up looking for j obs. There is wide agreement that any recovery is likely to be sluggish over the next couple of years. For example, Paul Krugman writes, "...the state of the economy remains terrible... But there are reasons to think that we're finally on the (slow) road to better times."ii The recovery, at least in terms of economic output, may continue and even strengthen -- eventually. With profits restored at the expense of wages and social benefits1, business investment could continue to increase. With almost no new housing construction and a growing potential demand from multi-family households, there could be a new housing boom at some point. But there is still a strong possibility, in the immediate future, of a new financial crisis and resumption of the downward economic spiral of 2008-2009. This danger comes from: * The overhang of unpayable household debt, particularly in home mortgagesiii. * The global capitalist crisis, most immediately the European crisis, which can destabilize the US financial system, and will reduce the market......

Words: 2374 - Pages: 10

Premium Essay

Apple Research Paper

...two main types: Internal – arising from within the company; and External – arising from extraneous factors such as industry size" (1). Apple, to this date, has done a great job applying economies of scale to its overall success. Apple, unlike other companies, does not have multiple brand new different phones or tablets coming out every single year. Generally when Apple has introduced a product in the line of smartphone, tablet, computer or music, it has generally been one device that showcases Apple and that is it. Other companies such as Nokia, Dell or Samsung will introduce multiple lines of phones or tablets when introducing a new product. Since Apple does not do this it is easier for them to streamline components and parts needed all for one item. Apple's devices share multiple components across the board. Many components that are used in the iPhone are used in the tablets and their music software from their mp3 players has been integrated into their tablets and phones. Due to this, Apple has been able to sell some of their products at a price that competitors cannot match such as the iPad that goes for $499 brand new. Multiple hardware parts are used such as the screens and cameras that are interchangeable between the devices. Due to this process, Apple is able to produce many products with the same components and parts. Apple can further take off with increasing its economies of scale. Any new products introduced can be even more closely designed to mimic......

Words: 587 - Pages: 3

Premium Essay

Str/581 Week Paper on Apple Inc.

...Implementation, Strategic Controls, and Contingency Plans Apple Inc. STR / 581 March 3, 2014 Professor Wallace Introduction Apple Inc. is a leading global retailer of computers, tablets, cell phones, and other entertainment items. Apple needs new growth methods, product development and be the leader in the mobile market. The implementation plan below will identify the course of action best suited for the corporation along with the implementation process, assessed risks and financial projections that will be used as the basis for moving the business forward. Implementation plan  Apple Inc. is currently in a transition period, after the death of Steve Jobs, and seeking methods that will allow the company to regain market share. This implementation is primarily concerned with how to diversify the product offerings, regain customer loyalty and be the leader in the mobile market. An implementation plan is a “detailed listing of activities, costs, expected difficulties, and schedules that are required to achieve the objectives of the strategic plans” ("Implementation Plan," 2014). The plan addresses the following areas of concern: short-term objectives, initiate specific functional tactics, outsource nonessential functions and design an effective reward. Objective: To expand sales to customers who do not yet own Apple’s products. To produce hassle free products for the enjoyment for customers. To become the leader in the mobile market. Strategy: Expanding the......

Words: 2788 - Pages: 12

Premium Essay

Apple, Inc Economic Outlook

...MBAX 5510 Andy Duy Mai Apple, Inc (Ticker: AAPL) Introduction Apple Inc. and its wholly-owned subsidiaries designs, manufactures and markets hardware devices including mobile communication, media, computers (personal and enterprise storage), portable music players, networking solutions and peripherals worldwide. In addition, it also develops and sells software, services, and third party digital content and applications that are both synchronous and asynchronous to its hardware offerings. Hardware product offerings include the iPhone®, a multi-touch smartphone that includes a mobile phone, music player, internet device, and applications made available through an online software store. iPad® and iPod® are portable media devices with onscreen, multi-touch features, long battery life and internet capabilities with applications also made available through the online software store. Mac (desktops and laptops), Apple TV®, xServer® and xServer RAID® and networking peripherals such as Air Port® along with a vast array of accessories, including high resolution displays and peripheral products such as mouse, keyboard, ear phones, and protective cases round out the hardware offerings. Software product offerings include iOS® and OS X® operating systems, a professional line of software such as Final Cut Pro® and File Maker Pro®, consumer software such as iPhoto, and Garage Band as well as third-party digital content and applications. Services and support offerings brings......

Words: 897 - Pages: 4

Premium Essay

Apple Inc.

...Business Department 09 IM Hand-in date: October 17th 2011 Team members: Wang Lehuan , Apple Inc. Fei Xuan , Liu Danfei , Jiang Yongming , Zhang Hao , Li Changhua Counselor: Sun Na Synopsis The paper is about Apple Inc. which is a famous IT company in the world. It's main business is to offer different kinds of high information technology electronic products. Through the internal and external analysis by using SWOT, STP, 4Ps, PEST models for Apple Inc., some problems are indentified. Firstly, in the analysis of internal environment, the paper tells that Apple's products are high quality and attractive. Apple is the world's most successful and healthy IT brands. It holds the leadership in electronic industry. Apple lead the production design in high technology. Most employees in the company are creative and pay attention to innovation. It prefers to build up good relationship with customers so that to attract them to buy their products again. But Apple don't have a wide distribution channels and its market is limited which only focus on middle and high income people who are pursuing modern, vogue and innovation, most of them are in developed countries. And their suppliers pollution issues are exposed in 2011 which is harmful to Apple's brand image. Apple products are hardly compatible with other companies' electronic products. Secondly, in the analysis of external environment, the paper tells that it is a big opportunity to enter Chinese market, as China just has the......

Words: 5223 - Pages: 21

Premium Essay

Economic Research Paper

...Economic Forecast Paper The discussion in this paper is about Economic Forecast. The different places that are discussed will be The Bureau of Labor Statistics, The Economic Report of the President, The Federal Reserve System, and The United States Census Bureau. Over the course of this paper we will see how each department is important in our economy and what each department does in order to help or hinder the economy. The Bureau of Labor Statistics The Bureau of Labor Statistics (BLS) was established on June 27, 1884 as a division of the Department of the Interior. President Chester Arthur appointed Carroll Wright as the first Commissioner of Labor. Many studies, reports, and statistical ideas developed under Wright’s tenure, “but perhaps his greatest accomplishment was the establishment of the principle that the Bureau would be devoted to ‘the fearless publication of the facts without regard to the influence those facts may have upon any party's position or any partisan's views’” (“History of BLS”, 2013). As the fundamental fact finders for the Federal Government in the area of labor economics and statistics, the BLS collects data from various sources. It processes and analyzes the data before publishing essential statistics for use by the American public; federal, state, and local governments; and businesses. “BLS data must satisfy a number of criteria, including relevance to current social and economic issues, timeliness in reflecting today’s rapidly changing......

Words: 1934 - Pages: 8

Premium Essay

Apple Research Paper

...Research Paper: Apple Inc. 1. The history of Apple Inc. and its products a. Introduction i. Apple Inc. is a multinational corporation that produces computers, electronics, computer software and other commercial servers, along creations such as the iPhone, iPad, iPod, and Macintosh computers. Apple Inc. was founded by Steve Jobs and Steve Wozniak on April 1, 1976 as the company was created under the name of Apple Computer. The company was later incorporated on January 3, 1977, in Cupertino, California. ii. From the start for about two decades, Apple Computer only made personal computers such as the Apple two, Macintosh and Power Mac lines, however these models didn’t do so well in terms of sales. Steve Jobs was ousted from the company in which he started in 1985, but returned to Apple in 1996 and the following year became the company’s interim CEO. After his return, Jobs created the original iMac in 1998. iii. As the years went on Apple Inc. introduced the iPad music player in 2001 and then opened the iTunes Music Store in 2003. Apple had finally established itself as the frontrunner in the electronics and media sales industries, which is a big reason they dropped “Computer” from the company’s name in 2007. Apple is now also known for its iOS range of iPhone smartphone, iPad tablet computer products, and iPod Touch media player. As of 2012, Apple is the largest publicly traded corporation in the world by market capitalization. Apple has an estimated value...

Words: 2775 - Pages: 12

Free Essay

Economic Factors for Apple Inc in Usa

...Introduction: Apple and Samsung are the two greatest companies in the world, when it comes to supply of Mobiles phones, laptops And TV’s. The fierce competition between Apple and Samsung is going on from a long time. And surely the consumer’s across the World are benefited by this competition. Apple Inc. is an American multinational partnership headquartered in Cupertino, California, that plans, creates, and offers buyer gadgets, machine programming, online administrations, and Pcs. Apple was established by Steve Jobs, Steve Wozniak, and Ronald Wayne on April 1, 1976 to create and offer Pcs. It was named Apple Inc. on January 9, 2007 to reflect its moved center towards buyer hardware. Its best-known fittings items are the Mac line of machines, the ipod media player, the iphone cell phone, and the ipad tablet machine. Apple has ceaselessly concocted imaginative items making it the most significant organization on the planet and abandoning all its rivals Samsung (Hangul: 삼성; hanja: 三星; Korean articulation: [sʰamsʰʌŋ ɡɯɾup]) is a South Korean multinational combination organization headquartered in Samsung Town, Seoul Samsung was established by Lee Byung-chul in 1938 as an exchanging organization. Throughout the following three decades, the gathering broadened into zones including sustenance transforming, materials, protection, securities and retail. Samsung entered the hardware business in the late 1960s and the development and shipbuilding commercial enterprises in the......

Words: 1105 - Pages: 5

Free Essay

Economics Research Paper

...The city of St. Louis has suffered from a deep rooted history of racial tensions, issues and inequalities for years. Businesses that once thrived within the city have left the city for suburban areas. The events in the Michael Brown case in Ferguson, Mo on August 9, 2014 forever changed the face of the city and a Nation. In this paper, the author would like to delve into the economic effects that the city has dealt with prior to, during and after the events of August 9, 2014. This paper will evaluate and examine the economic effects that the events has had on this city and community. This paper will explore the decisions made by government officials during and after the riots that affected businesses in the immediate and surrounding areas. This paper would also look at how and if the city can recover. History of St. Louis St. Louis is a metropolitan city which has 92 suburbs that make up the St. Louis County. The city of St. Louis is divided up into the north side which is predominately African American, the south side which is predominately Caucasian, the central west end which is a mixed group and East St. Louis which despite the fact that it is in Illinois is predominately African American. The counties of St. Louis are also divided by race with North County being predominately African American, South County predominately Caucasian, and West County predominately Caucasian. There are twenty four county school districts and one large......

Words: 3430 - Pages: 14

Premium Essay

Investment Analysis and Recommendation Paper for Apple Inc.

... Investment Analysis Paper on Apple Inc. Elijah Clark Walden University Investment Analysis Paper on Apple Inc. Apple Inc. (Apple) is a registered publicly traded company established in 1977 and is currently headquartered in Cupertino, California (Apple Inc., 2015a). The company’s products and services include mobile communication and media devices, portable digital music players, personal computers, software, accessories, services, networking solutions, and third-party digital content and applications. The company sells its products and digital services worldwide through online media, direct sales force, retail stores, through third-party wholesalers, and cellular network carriers. The company sells directly to consumers, small and mid-sized businesses, educational institutions, enterprises, and government agencies. The company’s operations are based in the Americas, Europe, Greater China, Japan, and retail. In 2014, the company’s direct and indirect distribution sales channels accounted for 28% and 72% of total net sales (Apple Inc., 2015a). The unit sales, which consisted of the iPhone, iPad, Mac, and iPod products, was 270,446 million units total within the company’s fiscal year (Apple Inc., 2015a). Board of Directors The 2015 proxy statement of Apple stated that the company annually selects its board of directors, which currently has 10 board members (Apple Inc., 2015a). Shareholders elect board of directors and the Board......

Words: 5828 - Pages: 24

Premium Essay

Economic Research Paper

...Economic Research Paper LeeAnna Horton, Adam Warden, Denise Moyer, Nicoleta Fetrow, Talia Legrande Eco/372 September 24, 2015 Susan Dadres Economic Research Paper Introduction With macroeconomics being the focus on the performance of the economy as a whole, there are a few indicators that we can take a look at to understand better the current status of the economy. Examining indicators like unemployment rate, inflation and the gross domestic product can give economist that necessary glimpse, as we will do now. Unemployment Rate According to the U.S Bureau of Labor Statistics, the "total nonfarm payroll employment increased by 173,000 in August, and the unemployment rate edged down to 5.1 percent." ("Regional and State Employment and Unemployment Summary," n.d.) As indicated by the household study information in August, "the unemployment rate edged down to 5.1 percent, and the quantity of unemployed persons edged down to 8.0 million. Throughout the year, the unemployment rate and the quantity of unemployed persons were around 1.0 rate point and 1.5 million, separately. The quantity of persons unemployed for fewer than five weeks diminished by 393,000 to 2.1 million in August. The quantity of long haul unemployed (those jobless for 27 weeks or more) held at 2.2 million in August and represented 27.7 percent of the unemployed. In the course of recent months, the quantity of long haul unemployed is around 779,000." ("Regional and State Employment and Unemployment......

Words: 767 - Pages: 4

Free Essay

Apple Research Paper

...1. What is the name of the company? The company name is Apple Inc. 2. What is its stock market ticker? On what exchange is the stock traded? The stock market ticker of Apple Inc. is AAPL, is traded on NASDAQ 3. Where are the company headquarters? The headquarters of the firm are located in: 1 Infinite Road Cupertino, CA United States 4. What is the URL or web address of the company’s Internet homepage? It is: http://www.apple.com 5. Who is the chief executive officer? What title does he have in addition to CEO? Steven P. Jobs, CEO and also Director 6. In what industry or industries does the firm compete? It competes in technology development field. 7. Who are its top competitors? * Dell * Hewlett-Packard * Microsoft 8. What goods/services does the firm provide? It provides electronic devices such as computers, mobile phones (iPhone) and digital music players (iPod), it also provide computer software and internet sales. (iTunes Store) 9. How was the company started? How long has it been on business? 10. What are the names of its major subsidiaries? * Apple Computer (UK) Limited * FileMaker Inc. 11. What recent news has been published about the company? Give a one paragraph summary of a recent article and cite the source. This is a notice about a recently updated patent by...

Words: 638 - Pages: 3

Premium Essay

Economic Analysis of Apple Inc.

...execute an economic analysis on Apple Inc. We will review the impacts that the competitive market has had on Apple, since it was founded in 1976. This report will detail how Apple Inc. is both a dire example of the adverse effects of monopolistic competition on a company as other companies into the market; as well as an exceptional example the economic rewards yielded by innovation and brand differentiation within a competitive market. An analysis of Apple Inc would be incomplete without reviewing its past and present competitors. Reviewing these competitors will help the reviewer gain insight into comparative advantages held by other companies and the economic impact this has had on Apple Inc. this report will review the industry as a whole in order to understand the impacts of industry level supply and demand upon Apple Inc. The report will briefly examine the impact of market prices and international trade as an aspect of this report. More importantly, it will review specialization is undertaken by Apple Inc and the economic benefits gained by this course of action. Essentially, the economic view of Apple Inc is looking a company set within the market structure of monopolistic competition and how it has successfully used innovation and branding to turn itself into a pseudo-oligopoly despite competitors continually entering the market. Industry analysis Reviewing Apple Inc involves investigating the competitors that almost led to the demise of Apple Computers Inc......

Words: 2609 - Pages: 11

Premium Essay

Apple Inc Economic Analysis

...MBUS 610 Econ Environment of the Firm 12 Apple Inc. Economic Firm Analysis Trey III Apple Incorporated, formerly known as Apple Computers Incorporated, and more commonly known just as Apple, has lead the way in technology and innovation for consumer electronics with their slender storage capacities, vibrant displays, and incredible touch screen products. When they first started, their focus was more on personal computers for customers, but as the company has aged, so has their focus expanded towards this idea of consumer electronics as a whole. Seeing as they now offer popular devices including, but not limited to, computers (Mac Book), home theater (Apple TV), phones (iPhone), tablets (iPad), and media (iPod), it can clearly be seen that versatility is a strong suite of theirs. Everywhere you look, an Apple product can be found. From the consumer’s perspective, this is not merely a local market. Not only can you purchase Apple products from Apple online or Apple stores, but their products can be found in any number of places, including Wal-Mart, Best Buy, and Fred Meyers. Similarly, if your device breaks down, wherever you can find a computer or an Apple store, you can be helped. From personal experience, when my first iPod broke, all that I needed to do was go online and request a replacement device. Two weeks later a box showed up for me to send my old one away, and a week later Apple shipped me a new iPod. Similarly, if you are having problems with......

Words: 1804 - Pages: 8

Dante's Inferno How the Punishment Fits the Crime Essays | Audrey Hepburn | Wo Ladki