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Mexico Case Study

In: Business and Management

Submitted By dulcebaby
Words 743
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Ted Dorman receives an opportunity for professional growth as a plant manager in a joint venture in Guadalajara, Mexico. His counterpart and cultural mentor is Manuel Angel Menendez Mata, a native Mexican, who is eager to help Ted settle into the new workplace and city. The warm welcome is rather short lived due to social and cultural differences between Ted and Manuel. This case study demonstrates a lack of communication and poor cultural understanding.
Ted is a business- oriented individual who worked his way up in the company. With this success, Ted feels that his method of leadership and business acumen more than enough qualifies him to conduct business outside of the United States. His ethnocentric business practices slowly alienate him from Manuel and businessmen in Guadalajara.
Ted is over confident in regards to how is managerial abilities will translate in Mexico (Rarick & Angriawan, 2011, p. 3). Ted fails to realize that the economic culture in Mexico is quite different from the United States and refuses to communicate his concerns and frustrations to Manuel. William A. Naughton (2003) described how Americans have a stronger need to apply their ways of working upon other cultures. He acknowledges that many people may feel their way is the best way, but the “American way” can often be viewed as insulting and patronizing (Naughton, 2003). Ted insults Manuel and some Mexican business men by attempting to rush business negotians and refusing a city which would highlight the culture of Guadalajara (Rarick & Angriawan, 2011).
Upon further analysis, countries across the globe accuse Americans of having a stubborn mentality and further criticize them of an unwilling to adapt to and embrace other cultures. This criticism is apparent in the case study. Ted's lack of success in management is due in large to a number of mistakes from his overconfidence. The…...

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