Premium Essay

Multiplex Industry

In: Film and Music

Submitted By rashisethia
Words 6966
Pages 28
Table of Contents

1. INTRODUCTION 1.1 The Multiplex Revolution in the World 1.2 Multiplexes arrive in India 1.3 Wave Multiplex, Lucknow 1.4 Future of Multiplexes in Lucknow
2. OBJECTIVES
3. PLANNING
4. DETAILS OF DATA COLLECTION 4.1 Sources of Data 4.2 Data Collection 4.3 Demographic Profile of respondents 4.4 Raw data conversion to meaningful data
5. ANALYSIS 5.1 Customer Satisfaction 5.1.1 Algorithm for computation of Satisfaction Levels 5.1.2 Explanation of Algorithm 5.1.3 Analysis from Satisfaction Levels 5.1.4 Results 5.2 Income Demand Elasticity 5.2.1 Aim 5.2.2 Data Collected 5.2.3 Interpretation of Data 5.2.4 Utility Curves 5.3 Price Demand Elasticity 5.3.1 Aim 5.3.2 Data Collected 5.3.3 Interpretation of Data 5.3.4 Utility Curves 5.4 Utility Curves 5.4.1 Aim 5.4.2 Data Collected 5.4.3 Interpretation of Data 5.4.4 Utility Curves 5.5 Preference Chart 5.5.1 Aim 5.5.2 Inference from Preference chart and supplementary data
6. RECOMMENDATIONS
7. LIMITATIONS

1. INTRODUCTION

1.1 The Multiplex Revolution in the World

In 1985, a leisure centre opened in the new town of Milton Keynes, Buckinghamshire, and included a ten-screen 'multiplex' cinema that was designed and operated by an American company .Multiplexes proliferated from 1989 onwards, mainly built by American companies and emphasizing Hollywood movies.

1.2 Multiplexes arrive in India

Multiplexes are not a new concept in India. Chennai (then Madras) had the Devi complex and Diamond/Sapphire/Emerald complex over three decades ago, while Mumbai had Shivam / Satyam / Sundaram complex for the same period of time.

Several state governments have provided incentives to encourage the multiplexes all over India. The incentive to the cinema theatre industry is the tax holiday that the govt. has…...

Similar Documents

Premium Essay

Industry

...com • nick.pudar@gm.com • jim.smith@onstar.com • m.paich@att.net We developed a multimethod modeling approach to evaluate strategic alternatives for GM’s OnStar communications system. We used dynamic modeling to address some decisions GM faced in 1997, such as the company’s choice between incremental and aggressive marketing strategies for OnStar. We used an integrated simulation model for analyzing the new telematics industry, consisting of six sectors: customer acquisition, customer choice, alliances, customer service, financial dynamics, and dealer behavior. The modeling effort had important financial, organizational, and societal results. The OnStar business now has two million subscribers, an 80 percent market share of the emerging telematics market, and has been valued at between $4 and $10 billion. The OnStar project set the stage for a broader GM initiative in service businesses that ultimately could yield billions in incremental earnings. Most important, OnStar has saved many lives that otherwise would have been lost in vehicle accidents. (Industries: communications. Transportation: automotive.) G eneral Motors (GM) assembled a project team consisting of the authors of this paper to develop its OnStar telematics business. Telematics is the provision of communications services to cars, including crash notification, navigation, Internet access, and traffic information. We used a multimethod modeling approach to design the OnStar business model and to analyze the......

Words: 6641 - Pages: 27

Premium Essay

July at Multiplex

...In the case of Tommy and the Royal Multiplex and consortium, we will find the legal ramifications and possible legal impacts of the class action suit. We will also consider the statistical information and the impact of the findings. Lastly, we will consider any ethical issues and provide recommendations to the Royal Multiplex and the consortium. In July at the Multiplex non-frequent patron Tommy, went to see a movie at the Royal Multiplex. The theater’s kiosk and ticket stated that the move began at 1pm. He rushed to the theater and purchased items at the concession stand. After taking his seat anxious for the movie to start, the lights dimmed and he had to sit through 20 minutes worth of previews before the movie began. Upon viewing the movie for a little over 30 minutes, he left the theater and asked for a refund from the manager. The manager informed Tommy that there was a no refund policy. Tommy left the theater and filed a class action suit against Royal Multiplex for fraudulent misrepresentation regarding the starting time of the movie. LEGAL The issue of a legal case against Royal Multiplex whether not starting the actual movie at the time stated constitutes fraudulent misrepresentation. Misrepresentation is an assertion that is not in accordance with the truth. There are two types of Misrepresentation, innocent and fraudulent. Innocent misrepresentation requires a number of factors that must be proven, including an untrue assertion of fact, if the assertions......

Words: 903 - Pages: 4

Free Essay

Industry

...Below is a listing of potential Industries and a few examples of businesses and jobs that can be group under each industry. I will take one or two examples and try to explain how it will all work. The Fishing Industry as an example: The old ways of fishing cannot compete in the Global industry today, hence a need for a new and improve means of doing business. Communities will have to designate a portion of the water body to build a fishing port. A fishing harbor will provide a means of docking and undocking, building of boats and other marine lives. Fishing Boats with more sophisticated navigational systems to locate fishes and the ones that can venture into open waters should be built; Canoes just cannot do the job today. Fish Farming must be considered to ensure a year round supply of fish to fuel the industry. Inland fishing should also be looked at. Research Centers must be established to keep the industry at par with new technologies. Students of Universities can engage in Marine Biology and/or Aquarium Science in studying the ocean and its inhabitants and how to protect the environment. Fish Centers with packaging and preservation capabilities should also be built to help control the prices better. A constant source of market must be available to further enhance the industry. Small private businesses that can support this industry are: Restaurants, Grocery Stores, Barbering Shops, Auto mechanics, Law Firms, Communication Centers, Accounting......

Words: 1278 - Pages: 6

Premium Essay

Retail Industry

...shops. 19 School of Management Studies, Punjabi University, Patiala Malls and Hypermarkets: Perspectives of Contemporary Shopping 1.2 ORGANISED RETAIL Retailing as a concept is not new in India. In fact, it dates back to the period of hardcore traditional formats of retailing that prevailed in the form of Haats, Weekly Bazaars and the famous kirana stores or ‘Baniye ki Dukan’. It is only during recent past that Indian retail sector is witnessing a process of change and is poised to undergo dynamic transformation. India is now developing into a retail power where both organized and unorganized retail sector compete with each other. The Indian retail market, which is the 5th largest retail distribution globally, according to industry estimates, is poised to grow from approximately US$ 427 billion in 2010 to US$ 637 billion by 2015 (Bhalla & Anurag, 2010). Simultaneously organised retail which presently accounts for 4% of the total market is likely to increase its share to 22% by the end of 2010 (Bhatnagar, 2009). India has one of the largest numbers of retail outlets in the world. Of the 12 million retail outlets present in the country, nearly 5 million sell food and related products. The projected annual growth rate of this segment of the retail market till 2013 is slated to be over 30 per cent. As a result, its share in total retail market is expected to be around 11 per cent by 2013. The retail revolution has stormed not only Delhi and NCR, but it also has......

Words: 16163 - Pages: 65

Premium Essay

Written Report for “July at the Multiplex”

...Written Report For “JULY AT THE MULTIPLEX” MEMORANDOM TO: Mr. Mull T. Plex and the Consortium FROM: Team 1 DATE: March 6, 2011 RE: Legal, Statistical, and Ethical Analysis of “July at the Multiplex” As per your request, we have arranged a report based on the incident that plaintiff, moviegoer Tommy, has filed a civil complaint about. This incident involved Tommy’s visit to the Royal 16 Theater, your property in the Eastfield Mall, intending to watch a movie, “The Governator.” This analysis examines the possibilities and outcomes of the possibilities in order to determine what the best option is for you. This analysis covers: * Facts of the Case * Legal Analysis * Statistical Analysis * Ethical Analysis * Conclusion If you have any questions or concerns, please contact us at our office by phone at (555) 555-1234 or by email atXXXXXX Table of Contents MEMORANDOM 2 List of Figures and Equations 5 EXECUTIVE SUMMARY 6 INTRODUCTION 7 LEGAL ANALYSIS 8 Misrepresentation 8 Rule 8 A representation of a fact was made 8 The representation was falsified with intent to deceive 8 When made, the representation was known to be false or made recklessly without knowledge of its truth. 9 The representation was made with the intention that the plaintiff should rely upon it. 9 The plaintiff justifiably relied upon the representation 9 The plaintiff suffers economic damages as a result. 10 Things to......

Words: 6152 - Pages: 25

Premium Essay

July at the Multiplex

...Introduction Our case report on July at the Multiplex present in proper order all the implications concerning to Tommy vs The Consortium led by Mr. Plex. Our team is in charge on working on possible solutions for the claims that were interpose by Tommy a moviegoer who feels his rights were violated. He states that the movie did not started at the time the newspaper was advertising as well as it was written on the ticket. He also says that there were 20 minutes of commercials. In addition he had to wait for an extra 30 minutes till the movie started. At the end of the movie he went to talk to the owner of the theater to ask for a refund because he not only waited 30 minutes for the movie to start, but also the movie was horrible. Mr. Plex explained Tommy about the refund policy; Mr. Plex could not do any refund. Tommy went home to read his Business Law book in order to take any legal action against the theater for his waste of money and time. Our team main goal is to find if there is any legal implication on the case to make the best possible solution. July at the Multiplex Facts * Tommy went to see a movie * He saw the movie “The Governator” * Newspaper showed that the movie started at 1:00 pm * He made it to the theater in 15 minutes from his car * He was told at the ticket window that movie started at 1:00 * The price of the ticket was $9 dollars * Tommy was told that the ticket had no early discount since the movie was an......

Words: 430 - Pages: 2

Premium Essay

Industry

...that customers and society value. Outputs are specific things that the companies deliver to (help to) achieve Those outcomes. 2. DIFFERENTIAL PRICING Some firms charge different prices for the same product in different zones / areas of the market. Sometimes, the differentiation in pricing is made on the basis of customer class rather than marketing territory. Sometimes, the differentiation is on the basis of volume of purchase. Differentiation on the basis of volume is more common than differentiation based on customer class in marketing territory. 3. GOING RATE OR “FOLLOW THE CROWD” In this method, the firm prices its products at the same level as that of the competition. This method assumes that there will be no price wars within the industry. This is a method commonly used in an oligopolistic market. Despite its advantage of preventing price wars, the method suffers from serious limitations. The first is that, it is not necessarily true that all firms or the leader firm is operating efficiently. In case, it is not, it will mean that the follower firm will also adopt a price level which reflects leader’s inefficiency rather than the firm’s efficiency. Besides, it is not always true that a decision taken in collective wisdom is the best. It may certainly not be so from the customer’s point of view. 4. DEMAND / MARKET BASED PRICING The following methods belong to the category of demand / market based pricing: * ‘What The Traffic Can Bear’ Pricing * Skimming Pricing ......

Words: 638 - Pages: 3

Free Essay

Industry

...Has the question “How Does the Entertainment Industry have an Effect on Society?” ever crossed your mind? Well I believe that this question has appeared in so many people’s life, especially parents of children and teens in today society. This question raises so many flags in the mind of people today. However, one way that it affects society is that it gives off the impression that you can have freedom of speech in a negative way. Secondly it promotes that violence is the way to settle a situation. Lastly the industry promotes the use of illegal drugs is not a bad entity. Not only will we will discuss the negative that the entertainment industry promotes, we will also state positive ways that can help the industry affect society. Why do you believe that the freedom of speech has an effect on society? It has an effect because to many people believe that they have the right to go around threatening and abusing the amendment that was freely given to them. Furthermore, the entertainment industry has promoted to the world that it’s okay to use foul language to one another. What most people don’t know or understand is that by using negative slurs you’re destroying the person instead of lifting them up. We need more positivity in the entertainment industry rather than negativity. Why is violence such a common act in generations of today’s society? There are so many people in each generation that grew up not knowing one or even both of their parents. Not having your mother......

Words: 352 - Pages: 2

Free Essay

Industry

...adviesrapport samengesteld. Het adviesrapport betreft de winstberekeningsmethode van het onderzoek dat uitgevoerd is voor Bohemia Industries. In dit rapport is een advies beschreven over een effectief C 8 methode dat toegepast kan worden binnen de financiën van Bohemia Industries. Mede dankzij dit onderzoek heb ik me meer kunnen verdiepen in het interne rapportage systeem A 1. Verder hoop ik dat mijn rapportage een bijdrage zal leveren aan Bohemia Industries. (In het eindrapportage zal de voorwoord meer inhoud bevatten, dit betreft een concept) ------------------------------------------------- Inhoudsopgave R 55 Voorwoord 1 1. Inleiding 3 1.1 Achtergrond 3 1.2 Doestelling rapport 3 1.3 Hoofdvraag en deelvragen 3 1.4 Onderzoeksmethode 3 2. Onderzoeksresultaten 4 2.1 Welke methodes zijn er die toegepast kunnen worden bij Bohemia Industries? 4 2.2 Wat zijn de voor- en nadelen van de verschillende methodes? 5 2.3 Bij welke methode zal de omzetstijging een betere beeld over de huidige winst binnen Bohemia Industries weergeven? 5 2.4 Bij welk methode zal het bedrijf een hogere marktwaarde hebben? 6 2.5 Welke analyse moet men toepassen om een betrouwbaar toekomstperspectief te krijgen? 6 n. CONCLUSIE Bronnen 7 ------------------------------------------------- Inleiding R 54 - ZIE JE INHOUDSOPGAVE Bohemia Industries is een onderneming die produceert op de internationale markt. In de afgelopen maand is naar voren gekomen dat de......

Words: 501 - Pages: 3

Premium Essay

Industry

...MarketLine Industry Profile Global Data Processing & Outsourced Services June 2011 Reference Code: 0199-2312 Publication Date: June 2011 WWW.MARKETLINE.COM MARKETLINE. THIS PROFILE IS A LICENSED PRODUCT AND IS NOT TO BE PHOTOCOPIED Global - Data Processing & Outsourced Services © MARKETLINE THIS PROFILE IS A LICENSED PRODUCT AND IS NOT TO BE PHOTOCOPIED 0199 - 2312 - 2010 Page | 1 EXECUTIVE SUMMARY Market value The global data processing & outsourced services market grew by 3.2% in 2010 to reach a value of $601.1 billion. Market value forecast In 2015, the global data processing & outsourced services market is forecast to have a value of $854.5 billion, an increase of 42.2% since 2010. Category segmentation IT outsourcing (ITO) is the largest segment of the global data processing & outsourced services market, accounting for 48.6% of the market's total value. Geography segmentation Americas accounts for 44.2% of the global data processing & outsourced services market value. Market share IBM is the leading player in the global data processing & outsourced services market, generating a 3.7% share of the market's value. Market rivalry The market is fragmented despite the presence of large, international incumbents, who together account for 10.2% of global revenues. Global - Data Processing & Outsourced Services © MARKETLINE THIS PROFILE IS A LICENSED PRODUCT AND IS NOT TO BE PHOTOCOPIED 0199 - 2312 - 2010 Page | 2 TABLE OF......

Words: 9838 - Pages: 40

Premium Essay

July at the Multiplex

...In the case of Tommy and the Royal Multiplex and consortium, we will find the legal ramifications and possible legal impacts of the class action suit. We will also consider the statistical information and the impact of the findings. Lastly, we will consider any ethical issues and provide recommendations to the Royal Multiplex and the consortium. In July at the Multiplex non-frequent patron Tommy, went to see a movie at the Royal Multiplex. The theater’s kiosk and ticket stated that the move began at 1pm. He rushed to the theater and purchased items at the concession stand. After taking his seat anxious for the movie to start, the lights dimmed and he had to sit through 20 minutes worth of previews before the movie began. Upon viewing the movie for a little over 30 minutes, he left the theater and asked for a refund from the manager. The manager informed Tommy that there was a no refund policy. Tommy left the theater and filed a class action suit against Royal Multiplex for fraudulent misrepresentation regarding the starting time of the movie. LEGAL The issue of a legal case against Royal Multiplex whether not starting the actual movie at the time stated constitutes fraudulent misrepresentation. Misrepresentation is an assertion that is not in accordance with the truth. There are two types of Misrepresentation, innocent and fraudulent. Innocent misrepresentation requires a number of factors that must be proven, including an untrue assertion of fact, if the assertions......

Words: 903 - Pages: 4

Free Essay

July at Multiplex Questions

...JULY AT THE MULTIPLEX – QUESTIONS SPRING 2010 In your report to Mr. Plex use the guide for reports found on the course website and incorporate the answers to questions 1 to 5 below. Q. 1. Assume that a contract exists between Tommy and the Royal Theater. Further assume that one of the terms of the contract provides that the movie will begin at 1 PM. What liability, if any, does Royal Theater have for fraud? You have reviewed Royal Theater’s potential legal liability. Mr. Plex seeks additional guidance. With respect to surveying moviegoers, Mr. Plex wants advice on how a survey could be conducted and how the data will be analyzed once it is collected. After considering the survey design issue, your firm provided Mr. Plex with guidance on the survey design and the costs associated with conducting a random sampling of moviegoers. After reviewing the information provided by your firm, Mr. Plex and the consortium decided to have your firm randomly sample 100 patrons and analyze the results. The sample revealed that 6 out of the 100 patrons surveyed agreed with Tommy and resented the ads. Q. 2. In light of this result, what course of action should the consortium adopt? Justify your conclusion by applying a statistical evaluation of the accuracy of your result. Q. 3. When would the consortium make a Type I error? A Type II error? Q. 4. Would your answer to Question 2 change if, instead, 300 patrons had been randomly surveyed and 18 out of the 300......

Words: 310 - Pages: 2

Premium Essay

Industry

...CONSTRUCTION INDUSTRY Definition: Construction in general is the process of building or assembling of architecture. The construction sector is responsible for building new houses, apartments, factories, offices and schools. It also builds roads, bridges, ports, railroads, sewers and tunnels, among many other things. In addition, it maintains and repairs all of those structures and produces the basic materials such as concrete that are used to make them. The industry’s significance is due not only to the fact that it provides the buildings and infrastructure on which virtually every other sector depends, but to the fact that it is such a sizeable sector in its own right. The construction industry is Europe’s largest industrial employer, accounting for about seven percent of total employment, and in the Europe, the US and Japan combined, it employs more than 40 million people. Among all Organization for Economic Co-operation and Development (OECD) countries, the construction industry accounts for an average of 6.47 percent of GDP. History since Industrial Revolution: There were many factors that revolutionized the construction industry after the industrial revolution. The invention of Portland cement, glass, reinforced concrete, architectural glasses, cranes etc. has brought in a huge leap in the technology. Cement: Portland cement was developed from natural cements made in Britain in the early part of the nineteenth century, and its name is derived......

Words: 2591 - Pages: 11

Premium Essay

Entertainment Industry

...Entertainment Exhibition industry Indian media and entertainment industry is one of the fastest growing sectors recording a growth of 12.4 per cent and projected to reach Rs 1052 billion by 2013 • India is the highest producer and consumer of filmed entertainment • The cinema exhibition industry in India is growing at 10% per annum driven by multiplexes, which are expanding rapidly in major metropolitan cities as well as second and third tier cities. • The South Indian cinema industry is pegged at Rs 17.3 billion with the domestic theatrical revenue stream being most dominant, accounting for nearly three-fourth (around Rs 12.6 billion) • The four southern states have 50 per cent of the theatres in India and almost 25 per cent (1,200 theatres) of the 5,000 theaters in the south are digital • Growth opportunities galore as some of the world’s largest multiplex chains are foraying into India Categories of services Offered Cinema exhibition industry: The cinema exhibition industry in India is growing at 10% per annum driven by multiplexes, which are expanding rapidly in major metropolitan cities as well as second and third tier cities. Favorable demographics in a cinema-crazy nation, tax exemptions, and quality locations such as malls, are driving growth of multiplexes in India. The report provides a snapshot of the market including the two segments multiplexes and single screen cinemas. An overview gives a quick picture of the market with estimated market size, growth rate......

Words: 1528 - Pages: 7

Free Essay

Industry

...The Indian cement industry is the 2nd largest market after China. It had a total capacity of about 300 m tons (MT) as of financial year ended 2010-11. Consolidation has taken place with the top three players alone controlling almost 35% of the capacity. However, the balance capacity still remains quite fragmented. Despite the fact that the Indian cement industry has grown at a commendable rate in the last decade, registering a growth of nearly 9% to 10%, the per capita consumption still remains substantially poor when compared with the world average. While China registered the highest per capita cement consumption in 2010 of about 1,380 kg, India stood much lower at 230 kg. This underlines the tremendous scope for growth in the Indian cement industry in the long term. Cement, being a bulk commodity, is a freight intensive industry and transporting it over long distances can prove to be uneconomical. This has resulted in cement being largely a regional play with the industry divided into five main regions viz. north, south, west, east and the central region. With capacity addition taking place at a faster rate as compared to demand, prices have remained southbound, especially in the last one year. Nevertheless, considering the government’s thrust on infrastructure, long-term demand remains intact.  Given the high potential for growth, quite a few foreign transnational companies have displayed their interest in the Indian markets. Already, while companies like Lafarge,......

Words: 932 - Pages: 4

Regarder | Детский | Tech Learning November 2011 Reup