Premium Essay

Nfl---Social Performance of Organizations

In: Business and Management

Submitted By diajene
Words 1312
Pages 6
Assignment 1: Social Performance of Organizations
National Football League (NFL)
Diallo Jones
Dr. Antoinette Bridges
BUS 475 – Business and Society
Nov 2, 2014

Corporate social responsibility in professional sports first emerged from the idea that charitable endeavors and community outreach programs could help boost fan support and increase revenues. Today, many professional leagues and franchises use their social responsibility efforts as a way to improve their public relations and marketing strategies
( “Sports Philanthropy”, 2009). Increasingly, teams see social responsibility as critical in bridging the gap between athletes and fans as a result of astronomical player salaries and continued occurrences of player misconduct both on and off the field (Knecht,2007).More than ever before, sports franchises are using their athletes‟ celebrity-like status appeal to generate impact in the community, while leveraging these efforts to promote the image of their league and its teams.

The recent rise in CSR activities illustrate that professional sports franchises fully realize importance of image and reputation. According to Public Relations Quarterly, there is a positive and linear relationship between reputation and organizational success (Gibson,Gonzales&Castanon, 2006). Consequently, reputation is the single most valued asset of an organization (Gibson, Gonzales&Castanon, 2006). While positive reputations are beneficial to the success of individuals and organizations, negative reputations can damage and destroy individuals and organizations (Gibson, Gonzales&Castanon, 2006).The professional sports industry has seen this example many times. Recently, star swimmer and Olympic gold medal winner, Michael Phelps, was caught smoking marijuana while at a party. As a result, Phelps was suspended from competition by USA Swimming for three months (Van…...

Similar Documents

Premium Essay

High Performance Organization

...Abstract Visionary leadership, culture of accountability, affinity for risk, and strategic agility are all key characteristics of a High Performance Organization (HPO). A visionary leader is one who inspires the team to move towards the vision and creates strategic momentum through connection between strategy and those who deliver it on the front line. In a High Performance Organization, leaders are aware and realize how accountability must be paired with authority for maximal results. Outstanding leaders that have the ability to orchestrate organizational change often utilize a high degree of motivation. The president of K.I.S.S. Entertainment was a new leader who lacked the knowledge on how to successfully lead and motivate her team. The company developed great concepts and implemented new ideas where it was expected for the company to generate a sufficient amount of revenue. As time progressed and the work became overwhelming, the team began to become lackadaisical resulting in deprivation of execution. This paper inspects K.I.S.S. Entertainment as a company, identifies the problems with their leadership, and suggests solutions to rectify the issues with becoming a High Performance Organization as the outcome.   K.I.S.S. Entertainment is a small event planning, marketing, and promotional media company based out of Chicago, IL. Since existence, K.I.S.S. Entertainment’s main focus has been to deliver important messages to the youth and African-American communities’ byway...

Words: 3175 - Pages: 13

Premium Essay

Social Performance

...SOCIAL PERFORMANCE, PART II Briefly describe your company and then benchmark the codes of conduct used by similar companies in the industry. Critique the codes of conduct of at least three (3) similar companies in order to write codes for your company. XXX, Inc. is a trusted provider of internet infrastructure services for the networked world. It was founded in 1995 and has revenue of over $700 million. It helps companies and consumers all over the world to engage in trusted communications and commerce and it is committed to the protection and preservation of the environment (McCormack, 2012, p 1). Our code of conduct is the foundation for continued success with expectations based on laws, regulations, industry, and professional codes. It establishes the high standards the company expects of all its employees and communicates to our stakeholders our commitment to responsible business (Lunday, 2012, pgs 2-3). Symantec Corporation assures the security, availability, and integrity of their customers’ information with it code of conduct. Their values are innovation, action, customer-driven and trust. The building blocks of their business success are their ethics and integrity. Symantec’s code of conduct aligns their business practices and policies with their values and provides a foundation for good governance. Their code is divided into six major areas. The first being respect in the work environment and in the community via fair employment practices, diversity and...

Words: 2052 - Pages: 9

Premium Essay

Social Performance

...SOCIAL PERFORMANCE, PART 2 Annette M. Miller Dean Richard A. Corbi BUS475 – Business and Society August 30, 2012 Strayer University Abstract In order to run a success business, you need to have a Code of Conduct. This policy needs to be provided to every employee and they need to adhere to it, starting with the leadership team. Everyone needs to be reprimanded in the same way for any violations. This will make all employees understand that there are no favorites and that the policy will benefit all employed by your company. SOCIAL PERFORMANCE, PART II Briefly describe your company and then benchmark the codes of conduct used by similar companies in the industry. Critique the codes of conduct of at least three (3) similar companies in order to write codes for your company. Verisign, Inc. is a trusted provider of Internet infrastructure services for the networked world. It was founded in 1995 and has revenue of over $700 million. It helps companies and consumers all over the world to engage in trusted communications and commerce and it is committed to the protection and preservation of the environment (McCormack, 2012, p 1.). Our Code of Conduct is the foundation for continued success with expectations based on laws, regulations, industry, and professional codes. It establishes the high standards the company expects of all its employees and communicates to our stakeholders our commitment to responsible business......

Words: 2114 - Pages: 9

Free Essay

Social Organization

...Social Organization ETH 316 August 22, 2012 Social Organization In the world of business, many companies have begun to partner with social organizations as a means of connecting and communicating with society. This communication allows for improvements in areas that may be lacking by gathering feedback directly from the consumer. The Veteran’s Affairs offices of San Diego, or VA for short, will be partnering with Facebook to improve communication with veterans. Prior to Operation Iraqi Freedom, OIF, and Operation Enduring Freedom, OEF, a veteran was generally viewed as an elderly man or woman. With an older age group, partnering with a social organization such as Facebook may not have been beneficial because they may not have employed its use. However, because of our engagements in Iraq and Afghanistan, the average age for a veteran is significantly lower. With a younger age group, communicating through the social organization Facebook is extremely beneficial. Communication is a key element in assisting a veteran. By partnering with Facebook, veterans will be able to receive updates on benefits that may have changed, or will be changing. This partnership will give veterans an easier and faster method of communication, enabling them to obtain answers to questions that may have normally taken four times as long to obtain via telephone. While using the VA’s website to answer frequently asked questions is a great method of gathering needed information, communication......

Words: 421 - Pages: 2

Free Essay

Social Organizations

...Building an Ethical Organization Part 2 HSM/230 November 17, 2013 Building an Ethical Organization Part 2 Building an Ethical Organization Part 2 HSM/230 University of Phoenix An ethical organization is not only best for the people it serves but also best for the organization. Being able to describe the organization is the way to succeed in helping others understand what it is that the employees are trying to accomplish. A mission statement helps to keep the ideals or the organization in mind, as well as establishing what target population they would help. Creating a values statement, will help the organization to communicate its moral side with potential clients and others. A code of ethics (code) serves as a central guide to support day-to-day decision making at work. It clarifies the cornerstones of your organization-- its mission, values and principles –helping your staff understand how these cornerstones translate into everyday decisions, behaviors and actions. While some may believe codes are designed to limit one’s actions, the best codes are actually structured to liberate and empower people to make more effective decisions with greater confidence. An effective code has many uses, but two critical ones stand out. A code should (1) clarify Gray areas or questions employees have concerning organizational values and expectations and (2) Help build trust and commitment. At best, a code “reflects the covenant that an organization has made to uphold its...

Words: 2107 - Pages: 9

Free Essay

Social Performance of Organizations

...Assignment 1: Social Performance of Organizations Janet Jackson Strayer University BUS475 May 1, 2014 Instructor: The De Beers Company is one of the wealthiest companies in the world. De Beers leads and dominates the diamond industry in diamond mining, diamond trading, and industrial diamond manufacturing. In 1871 a South African man named Cecil Rhodes created De Beers. Rhodes rented water pumps to miners then invested his profits by buying up small mining operations. In 2011 the De Beers Group sold their remaining stake to Anglo American for $5.1 billion in cash. (DeMarco, 2011). Before the sale the diamond company was owned by the Oppenheimer family. Now Anglo American own 85 percent of De Beers making them the primary stockholder while the Republic of Botswana owns the remaining 15 percent of the company. Mining diamonds involves a lot of factors that can effect a company’s external environment. In order for De Beers to operate it has to account for things such as: local and foreign governments, globalization and trade, the ethics of business and labor, the effect on the environment, the perception of society, and the importance of new technology. In the case of the De Beers Diamond Company the two most important factors to the organization’s external environment are globalization and trade, and the perception of society. Salient Stakeholders When producing a product as fragile such as diamonds, a company needs many factors to come in place. In......

Words: 2140 - Pages: 9

Premium Essay

Organization Performance

...known to last a long time, Their customers tend to be happy repeat customers. Trading in their old ones for new. Having a strong customer centric base. Toyota prides it's self on the fact that it's management principle differs from those taught in B-schools. Senior Executives take great pleasure in explaining that other companies find it difficult to emulate Toyota because it's management tools matter less than it's mind-set. Toyota was the world's leader in hybrid technology being the first to produce a hybrid car, an innovation years a head the rest. Toyota has seen green in the years leading up to becoming number one in the US. 11 out of the past 12 years, they have been the number one auto manufacture. GM, a US based automotive organization has fallen from it's once covenant number one seat to the bottom. This year alone GM has had more recalls then sales. GM's customers are looking at other brands, even long time die hard GM fans are starting to lose faith. GM is always looking for new ways to dwindle stock down. For example: Chevy's one dollar down drive away sale. It's a desperate attempt to move stock even with all the recalls. The CEO of GM was removed from his position from by the President of the United States. If you have toxic leadership your whole morale of the company will dwindle and falter. People will feel as if what they do with in the company is meaningless. GM is slowly trying to turn around it's self around. Following the industry the best they can.......

Words: 446 - Pages: 2

Premium Essay

Bus475 Assignment 1: Social Performance of Organizations: Bp

...Business and Society Social Performance of Organizations: British Petroleum (BP) Professor Jeannette Wood Christopher Casselman Week 4 11/02/2014 Social Performance of Organizations My chosen organization is British Petroleum. Nature of the Entity British Petroleum is one of the world’s leading international oil and gas companies. The company offers customers with fuel for transportation, lubricants to keep their engines moving, energy for heat and light, and the petrochemicals used to make everyday items. The company uses highly developed technologies and tried-and-tested solutions to find oil and gas beneath the earth’s surface. Structure of the Entity British Petroleum is present everywhere on the globe. From Europe to Africa and Middle East Asia, the company’s branches are operating effectively. The company has approximately eighty thousand employees, a turnover of $297 billion and operating branches in 100 countries in six continents. (Cambridge University Press, 1982) Types of products The principal activities of British Petroleum are exploration and extraction of natural gas and crude oil; refining the crude oil, marketing the refined product, supply and logistics; as well as production and marketing of petrochemicals. It also has a growing activity in gas and power, and in solar power generation. The group is organised into two major business sectors: i.e. Exploration, production, and Refining & Marketing. Exploration and Production The...

Words: 1849 - Pages: 8

Premium Essay

Social Performance of Organizations

...Social Performance of Organizations Apple Inc. is an American multinational corporation headquartered in Cupertino, California, that designs, develops, and sells consumer electronics, computer software, online services, and personal computers (www.apple.com). Apple Company was developed on the 1st of April, 1976 by the co-founders named Steve Jobs and Steve Wozniak. The first 30 years of the company was named Apple Computer Inc. but later on January 9, 2007, the word “Computer” has removed (Business Insider, 2013). Apple is a very established and diversified company that offers consumers several choices in electronics that has the capability to simply our daily lives. In my opinion, Apple’s most successful product consists of their mobile devices with internet capabilities that allow you to access your information from any location that offers a wireless firewall (wi-fi). Apple has a unique organizational structure that follows the top-down model which influences accountability within the individual departments that create Apple products. Identifying and evaluating alternative strategies should involve many of the managers and employees who earlier assembled the organizational vision and mission statements, performed the external audit, and conducted the internal audit (Strategic Management Concepts, pg 22). Additionally, all other key players should be invited to attend the meeting to provide additional input to facilitate and recommend steps to improve......

Words: 1182 - Pages: 5

Premium Essay

Social Performance

...Social Performance of Social Organizations: Apple Johnnie Love Dr. Laura P. Jones BUS 475 4/23/2015 Apple was founded by Steve Jobs and Steve Wozniak in 1976. The parts needed to assemble a computer were highly expensive and very elusive. To begin earning money, Wozniak built “blue boxes,” which were electronic devices that could be used to make free long distance phone calls. They sold hundreds of these devices for a price of $150.00; while Jobs would go on to obtain a summer job with Hewlett Packard (O'Grady, 2009). Making an actual computer, proved an expensive task, so Wozniak would design his computer on paper waiting for lower prices on the parts he needed (O'Grady, 2009). In 1976, the Apple I was made, it had a television set for the monitor, which was unheard of in those days because most computers had no monitor (O'Grady, 2009). Since its meager beginnings in 1976, Apple has grown into a multi-million dollar business, dominating the cellular and computer market. After the death of Steve Jobs in 2011, the company has continued its success with the cell phones and a smart watch that was released earlier this year. Several external factors can affect the success or failure of a business. Those factors include customers, the government, the economy, competition, and public opinion. Customers affect business because this is where sales come from. If the customers are not satisfied with a company’s product they will not purchase them, and this could prove...

Words: 1204 - Pages: 5

Premium Essay

Social Performance of Organizations

...SOCIAL PERFORMANCE OF ORGANIZATIONS Tatyana Newton Strayer University BUS 475 Professor Kimberly Williams August 2, 2015 SOCIAL PERFORMANCE OF ORGANIZATIONS The current world economy is increasingly becoming integrated and interdependent; because of this, the relationship between businesses and society is becoming more complex. Let us take a look at Apple Inc. and its social performance of the organization. What makes Apple Inc. so unique and standout from any other company? Let us look at Apple Inc. nature. As many of us know, Apple first become known for its Macintosh computers. Apple was always considered as a hardware company but over the years it has become more of a platform company that specializes in software and technology that many of us use on a daily bases. The structure of the company is corporate based. Being a corporate based company means that it is a large company, that is worldwide and owned by a group of stockholder. Being a corporate based company like Apple is means that the corporations has the ability to raise capital by selling its own stock to the public. Apple is such a large company that they had to have multiple structures for the company to insure a smooth operating company. This includes a national operating structure and an off shore global operating structure. The types products and services Apple provides includes computer designs, computer developments, and sells consumer electronics, computer software, online services and......

Words: 1363 - Pages: 6

Premium Essay

Assignment 1: Social Performance of Organizations

...Assignment 1: Proposal Darek Priddy Professor Stephen Bartorillo BUS 315 October 23, 2015 The process of formation and implementation of a business is a difficult task, not its complexity but by the diligence of the processing to formalize this constitution. When you deciding to create a new company, we must take into account the following factors: The definition of the activity to develop the long-term and comprehensive planning, risk assessment, financial capacity, business viability and market research. All these aspects should pick in what is called “Business Plan”. The next step is choosing the legal form taking into account a number of key factors: the number of partners, the level of social capital and liability to third parties. Depending on the legal form chosen, we must carry out the procedures for the adoption of legal personality and related to the conduct of business. Finally, it is important to choose funding programs for my company, and the various forms of recruitment. * Describe the new start-up company that you have created. Include in your description the nature of your company, its mission and vision, your company’s product, an analysis of your staff, and your target clientele. The name of my company is "Final Solution Inc." this company will offer financial services to all types of customers, business, families or individual people. I create a document called "Business Plan", this document groups in a clear references and experience of......

Words: 854 - Pages: 4

Premium Essay

Social Performance

...Assignment 1: Social Performance of Organizations Debbie Shimhue Business and Society Ms. Jacinta.M Acquay January 23, 2016 Social Performance of Organizations Apple Inc. is an American company that has been established worldwide and has produced computer software, cell phones, personal computers and consumer electronic products. Apple has fully established their popularity around the world with about 301 store locations in 10 different countries. Apple, created in January of 1977, has made it their responsible to sell a diverse range of software, services, networking solutions, and third-party digital content and applications. Apple’s products and services includes the world famous iPhone, iPad, Mac, iPod, and Apple TV; a collection of consumer as well as professional software applications, the iOS and OS X operating systems, iCloud, and a variety of accessories, services and support (Laskaris, R., 2013). In March of 2013, Apple attained a San Francisco Bay startup called WiFiSlam, which makes mapping applications for smart phones. Introduced July 19, 2013, Apple Inc. gained Locationary Inc. and Hopstop.com on July 20, 2013. Apple continues to grow and expand their reach in different areas of technology by acquiring many more companies such as AlgoTrim AB, Prime Sense Ltd., Topsy Labs Inc., Burstly Inc., Novauris Technologies Ltd, and Beats Electronics LLC (Beats) (AAPL.O, 2015). Aside from all of the advances Apple has made in their technology systems and products...

Words: 1248 - Pages: 5

Premium Essay

Social Performance of Organization

...Social Performance of Organizations - Apple John Professor Steven Davis, Ph.D BUS 475- Business and Society 01/22/2016 Social Performance of Organization Due to public scrutiny, media and consumer protection advocate. It is imperative that these US company are responsible for their products, services and action. Social performance of an organization is the best way for companies to monitor and police themselves and act responsible to the consumer, government and share and stake holders. Apple the Organization The nature of Apple Organization is prominently known for its hardware, software, laptops, computers, iPods, computer operating systems, iPads, and iTunes of products and services. Apple is known for its innovative selling and marketing strategies that gives them a cutting edge over competitors. The nature of Apple is to provide innovative products and technology for their loyal consumers. The structure of the Apple organization starts with the founder and President Mr. Steve Jobs, he is in the middle of the circle all decision making goes through him. With this structure he is the back bone of the organization in managing the board of directors and the company. The inner circles that are closest to him are the vice president which reports to him personal. The circles around the vice-presidents are the executive team, they also reports directly to Mr. Jobs. He created this structure is for the benefit of keeping the company intellectual property secret....

Words: 1567 - Pages: 7

Free Essay

Social Performance

...business (Lawrence and Weber, 2011).   The employees have a very important relationship to the organization has employees contribute their skills and knowledge in exchange for wages, benefits and professional development while the company helps them to maintain a stable employment and rewards them with a fair pay for their work.   Employees play a positive role in servicing the customers on behalf of the company; employees may have a negative impact on the company by taking work actions or strikes in protest of the company decisions. Employees as a group have union bargaining power and possess information about the company’s personnel, products and services that they could bring to the public attention that could have negative impact on the company.   The secondary stakeholders on the other hand, although they do not engage in direct economic exchange with the firm are nonetheless affected by or can affect the company’s actions.   This group includes the communities, nongovernmental organizations, the media, business support groups, governments and the general public.   The community may play a role of working together with the company to achieve both the goals of the company and the community or my work against the company by blocking its plans through lobbying for government regulations, or restricting licenses and permits (Lawrence and Weber, 2011).   The non-governmental organizations include those dedicated to environmental interest; their relationship to the company......

Words: 1917 - Pages: 8

Cousins for Life Season 1 Episode 3 s01e03 | Gillian Anderson | One Piece 387