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Times of India

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Submitted By sumitharwani
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HR - Assignment I
Case Study- Time of India

SUBMITTED BY
Sumit Harwani
Roll No – 39451

Symbiosis Institute
Of Business Management Pune
[Constituent of SYMBIOSIS INTERNATIONAL UNIVERSITY - Accredited by NAAC with 'A' Grade] Established under section 3 of the UGC Act, 1956 vide notification No. F 9-12/2001-U 3 of Government of India]
Symbiosis Institute
Of Business Management Pune
[Constituent of SYMBIOSIS INTERNATIONAL UNIVERSITY - Accredited by NAAC with 'A' Grade] Established under section 3 of the UGC Act, 1956 vide notification No. F 9-12/2001-U 3 of Government of India]

Introduction
The article unfolds the story of an icon – The Samir Jain, who played a pivotal role in transforming the fate of India’s biggest Publishing House- The Times of India Group. The article is full of anecdotes which depict the journey of evolution of the group under Samir Jain’s flagship. Samir with his unconventional ideas turned a publishing house into Marketing Organization and transformed the organization into country’s most profitable companies. This success story also has some pockets of failures in between, but still it managed to reap profits by a factor of 111000 %. Samir evolved as a true leader who helped the group analyze its challenges and help them come to terms with attitudinal shifts to respond to the environmental challenges. Real Leadership’ does not stop at just analysis and interpretation. It also provides valuable practical tools and strategies for one to actually do something about it. But his leadership style was aggressive which is often perceived to be negative. An overly-aggressive leader is harsh, belligerent, bullying, autocratic and generally insensitive to the needs and feelings of others. This does create a ruckus in the Organization, but still as the old adage says- All’s well that ends well.…...

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