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Understanding the Management Role to Improve Management Performance

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Understanding the management role to improve management performance.

INTRODUCTION
Our Trust serves a population of 5.36 million people covering an area of more than 5,000 square miles made up of Shropshire, Herefordshire, Worcestershire, Warwickshire, Staffordshire and the Birmingham, Solihull and Black Country conurbation.
The West Midlands is full of contrasts and diversity. It includes the second largest urban area in the country (Birmingham, Solihull and the Black Country) where 43% of the population of the Region live. However, over 80% of the area is rural. Parts, such as the Welsh Marches in Shropshire and Herefordshire, are classed as some of the most remote in England. It contains areas of high deprivation, particularly in Birmingham, the Black Country, Coventry and Stoke-on-Trent, but also very prosperous areas like Solihull, South Warwickshire and the Vale of Evesham. With around 200,000 Asian and 60,000 black residents, we are the second most ethnically diverse region in the country after London.
We employ approximately 4,500 staff and operate from more than 100 sites including community ambulance stations, fires stations and 14 fleet preparation hubs across the region. There are two Emergency Operations Centres taking up to 3,550 emergency '999' calls each day. Every year we respond to more than 800,000 emergency and urgent incident and complete approximately 850,000 non-emergency patient journeys. We also provide emergency preparedness services, special operations and some primary care services. These core services are supported through a range of clinical and corporate functions.
We are supported by a network of volunteers. More than 800 people from all walks of life give up their time to be a Community First Responder. CFRs are always backed up by the ambulance service but there is no doubt that their early intervention has saved the lives of…...

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